Manufacturing in a new automotive landscape
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The automotive industry is being reshaped faster than ever before. Technology advancements are transforming our means of transportation from into ever-more complex machines comprised of advanced software, electronics, and mechanical systems. As our vehicles continue to transform, they also become more sustainable, entertaining, and connected to best fit the needs of customers in the future.
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To stay relevant in this fast-changing market, automakers must revisit how they approach all aspects of product design, development, and manufacturing. Electrification, autonomy, and connectivity are driving requirements for more computing power, more electronic control units, and clever packaging of these many devices into the vehicle. Meanwhile, sustainability and efficiency efforts require optimizations in energy usage and the efficiency of the overall vehicle design. With complexity increasing, companies must determine how to continue to advance vehicle design, features, and technologies to realize the potential of the future of mobility, despite the challenge of growing complexity.
Simultaneously, the world of automotive manufacturing is also being disrupted. Production processes must become more flexible, adaptable, and efficient to support greater vehicle customizability and promote sustainability initiatives. As investment in the research and development of new technologies like vehicle electrification and autonomous driving continues; however, some automotive manufacturers have tried to carry on with traditional manufacturing processes and outmoded equipment. By continuing to do so, they jeopardize their market position by risking production line disruptions, failed launches, and penalties for noncompliance to increasingly strict regulations.
In a new episode of the Future Car podcast, we are back with Nand Kochhar, VP of Automotive and Transportation Industries at Siemens Digital Industries Software, to discuss the future of automotive manufacturing. We are going to dive into the challenges being created by the changing landscape in the automotive industry and the effect this is having on manufacturing processes and facilities at the OEM and tier 1-supplier level. We will also discuss how companies can deal with these challenges.
You can listen to the episode through the player below!
![On the Move: A Siemens Automotive Podcast Podcast](https://blogs.sw.siemens.com/wp-content/uploads/sites/32/2024/07/Siemens-SW-On-the-Move-podcast-cover-MI-86029-D1-1.jpg)
On the Move: A Siemens Automotive Podcast
The automotive and transportation industries are in the middle of a transformation in how vehicles are designed, made, and sold. Driven by an influx of new technologies, consumer demands, environmental pressures, and a changing workforce in factories and offices, automotive companies are pushing to reinvent fundamental aspects of their businesses. This includes developing more advanced and capable vehicles, identifying new revenue sources, improving customer experiences, and changing the ways in which features and functionality are built into vehicles.
Welcome to On the Move, a podcast from Siemens Digital Industries Software that will dive into the acceleration of mobility innovation amid unprecedented change in the automotive and transportation industries. Join hosts Nand Kochhar, VP of Automotive and Transportation, and Conor Peick, Automotive and Transportation Writer, as they dive into the shifting automotive landscape with expert guests from Siemens and around the industry. Tune in to learn about modern automotive design and engineering challenges, how software and electronics have grown in use and importance, and where the industries might be heading in the future.