Chad Jackson is the President and Principal Analyst of Lifecycle Insights, a research and advisory firm that assesses the business impact of software applications and systems on engineering organizations. Chad has more than 15 years of experience with CAD, CAE, PDM, PLM and related technologies as part of the analyst community and software industry. Due to his industry knowledge and thought leadership, Chad is a sought-after expert, author and speaker that has advised, published and presented dozens of times domestically and internationally.