Exploring the benefits of generative design for automotive

The automotive industry has been undergoing a monumental transformation, with electrification, connectivity and advanced driver-assistance systems(ADAS) and autonomous driving leading this evolution. These advancements have brought electrical and electronic (EE) design to the forefront, with vehicles becoming increasingly reliant on complex electronic systems. Automotive electrical engineers are faced with a multitude of challenges – from the need to ensure the reliability and safety of critical systems, to managing the escalating complexity of integrated circuits amid ever-evolving industry standards and regulations.

What is generative design for automotive?

Generative design is gaining traction as a solution to these challenges. A computational design approach, generative design employs algorithms and artificial intelligence to explore a wide range of design possibilities, and generate optimized solutions based on specified criteria and constraints.

What’s driving the need for generative design for automotive?

Multiple trends are driving the need for generative design in automotive engineering:

• Across the board, companies are seeing enormous pressure to reduce cost and development time, to
  remain competitive in a global market
• Electrification has exploded, adding vast complexity
• Weight reduction and efficient space utilization are critical in automotive design to improve fuel efficiency and maximize interior space for passengers and cargo
• Autonomous vehicles are becoming more popular, and with them come mandates for compliance
  and right-the-first-time design
• The automotive industry is increasingly focused on energy efficiency, and reducing the environmental impact of vehicles by minimizing power consumption and emissions
• Safety and sustainability laws are also impacting the need to do business in certain markets

Generative design offers a powerful set of tools to address these challenges and drive innovation in the automotive industry. Using generative design in your electrical workflow provides the well-known benefits of standardization, efficiency, repeatability and quality through the capture of your internal best practices and intellectual property (IP) in a hard-coded set of rules and constraints, which can be used to automate the desired wiring result.

By harnessing computational algorithms and artificial intelligence, generative design can offer a paradigm shift in addressing the intricate challenges of weight constraints, thermal management, electromagnetic compatibility and reliability that are inherent to automotive systems. Through a well-defined generative design workflow, encompassing goal definition, parameter input, and simulation-driven evaluation, automotive engineers can collaboratively generate innovative and optimized solutions that adhere to stringent criteria.

With Siemens’ generative design capabilities, automotive EE designers can rapidly ideate and validate their systems to optimize performance, reduce weight, improve cost-efficiency and accelerate time to market. However, paradigm changes in EE design are challenging, even when there are enormous benefits, and leaning on an experienced partner such as Siemens can help. Explore the generative capabilities of Siemens Capital today, to learn how we can propel you on your journey to generative EE design.

Want to learn more? Our recent webinar goes in-depth into the what, why, and how of generative design!