Three current trends impacting automotive electrical design

By Doug Burcicki

The automotive industry, and especially automotive electrical design, is at a pivotal moment, with advancements and significant challenges shaping its future. From the the continued push for software defined vehicles, the transformative potential of Generative Artificial Intelligence (AI) in automotive design, and the resilience required to tackle economic and regulatory hurdles, the industry’s evolution is both exciting and complex. This blog delves into these key trends and the critical role Siemens can play in steering the automotive sector towards a more innovative and resilient future.

1. Software Defined Vehicles

Software Defined Vehicles (SDVs) featured heavily again this year, and while the concept isn’t new, its adoption is still facing some hurtles. Many companies are just beginning to explore this space, and their strategies are far from concrete. The panel at last month’s Consumer Electronics Show (CES) The Road Ahead: Software Defined Vehicles featured Infineon Technologies’ Peter Schiefer. Infineon and Siemens recently announced a collaboration to bring AURIX TC4x to next generation SDVs. More advanced microcontrollers, along with intelligent software platforms that fit into the system development flow, are becoming critical as a vehicle’s functionality is largely determined by software rather than hardware. Siemens’ proactive stance in forming partnerships and developing robust SDV solutions positions it as a leader in this evolving landscape.

2. Generative Artificial Intelligence

Generative AI is still a hot topic everywhere, with its potential to transform various aspects of automotive design, although few companies have successfully monetized this technology. Generative AI holds the possibility to automate the creation of complex designs, optimize performance, and identify potential issues early in the development cycle. The ability to generate and test multiple design iterations rapidly could revolutionize how electrical systems are developed, leading to more innovative and reliable vehicles.

3. The Rocky Road Ahead for Automotive

While we can highlight numerous advancements, it is necessary to underscore the challenges facing the automotive industry. Economic uncertainties, supply chain disruptions, and evolving regulatory landscapes are just a few of the hurdles that companies must navigate. Siemens, with its extensive experience and resources, is well-equipped to address these challenges head-on. The company’s focus is on resilience and adaptability. Siemens emphasizes the importance of robust supply chain management, strategic partnerships, and continuous innovation to stay ahead in a volatile market.

These are just three of the many important factors impacting the market today, but they underscore the dynamic nature of the automotive industry and the critical role that companies like Siemens play in driving innovation. As the industry continues to evolve, Siemens’ focus on innovation and strategic partnerships make it a great partner to have.

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For more on software defined vehicles, check out the following resources: