Siemens Digital Manufacturing Takes Center Stage at Hannover Messe 2026
Will you be at Hannover Messe 2026? Join Siemens and explore how we deliver Industrial AI end-to-end across the entire industrial value chain to demonstrate what the future of manufacturing looks like – not in theory, but in practice.
The world’s leading industrial technology event is just around the corner, and Siemens Digital Manufacturing will be front and center at Hannover Messe 2026 (April 20–24) in Hall 27.
Manufacturers today are navigating a perfect storm of pressure: heightened skilled labor shortages, increasingly complex logistics, and the relentless demand to remain globally competitive. And the companies that will lead the next era of industry are those that understand how to scale their efforts intelligently, connecting the power of Industrial AI to their strategic advantage. That’s precisely the experience that Siemens is bringing to Hannover Messe 2026.
Leading the Industrial AI revolution
Siemens is not simply participating in the AI conversation; it is leading the Industrial AI revolution. With the breadth to deliver AI end-to-end across the full industrial lifecycle, Hannover Messe is the perfect opportunity to display how you’ll see this in action across industrial software, automation, electrification, and Industrial AI with the right ecosystem of partners to help manufacturers scale with confidence.
At the heart of this is Siemens Xcelerator, the open digital business platform that brings together the digital twin, Industrial AI, and industrial IoT in one integrated environment. By connecting the full product and production lifecycle, from design and engineering through manufacturing execution and supply chain operations, Siemens is helping industries become more adaptive, faster, and more sustainable.
Inside Hall 27: three experiences, one unified message for Industrial AI
The Siemens booth is designed around a single, powerful theme: Industrial AI. Siemens booth experience will be structured across three distinct areas, including the Digital Enterprise Showcase, the Innovation Hub, and the Technology Deep Dive, where the booth experience will bring Industrial AI to life through live demonstrations, customer success stories, product launches, and hands-on interactions with AI use cases.
Digital Enterprise Showcase: transforming the the CPG industry
First, the Digital Enterprise Showcase puts one of the world’s most demanding industries in the spotlight: Consumer Packaged Goods (CPG). CPG companies face an intensifying set of pressures, rising consumer expectations for personalized and sustainable products, fluctuating markets, strict regulatory environments, and siloed operational data that prevents the kind of cross-domain intelligence modern competition demands.
Through end-to-end examples spanning food manufacturing, cosmetics, and soft drinks production, this showcase illustrates how Industrial AI can accelerate the entire CPG value chain, from initial consumer insight and product design through production, logistics, and delivery to the supermarket shelf.
The basis of these incredible digitalization results begins with strong foundational data. In the showcase, you’ll see how these leading CPG companies first capture and analyze data from consumers, markets, and production environments. From there, Industrial AI enables smarter product development, more agile manufacturing, and supply chains that can anticipate disruption rather than simply react to it.
A standout highlight onsite Hannover Messe will be the Siemens Digital Twin Composer, built on NVIDIA Omniverse, and its real-world application with global CPG leader, PepsiCo. In a landmark collaboration first unveiled at CES 2026, PepsiCo has partnered with Siemens and NVIDIA to deploy the AI-powered digital twin across its supply chain and manufacturing operations. The results speak directly to the scale of what’s possible:
| 20% throughput increase at U.S. Gatorade plant within 3 months | Up to 90% of production issues identified before any physical modifications | 10–15% reduction in capital expenditure through virtual facility validation |
At Hannover Messe, learn how PepsiCo uses Siemens Digital Twin Composer to power its facility design and optimization timelines, which have helped them to compress production from months to days, a transformation that redefines what agility means in industrial operations. With Siemens technology, PepsiCo can now test and improve factory and logistics performance digitally, stress-testing scenarios before a single physical change is made. To learn more about the PepsiCo display at Hannover Messe, check out this blog.
Innovation Hub – shaping the future of adaptive manufacturing
While the Digital Enterprise Showcase demonstrates what companies are achieving today, the Innovation Hub looks ahead at Industrial AI’s role in shaping tomorrow’s production environments.
In order to enable a more adaptive and increasingly autonomous industry, visit Siemens Innovation Hub to witness compelling demonstration that anchors the vision of Industrial AI with an end-to-end production of a flexible shoe sole using Siemens advanced additive manufacturing. Visitors will see how AI-powered workflows can take a product from concept to execution in a seamlessly connected process.
The shoe sole is deliberately chosen as an accessible, relatable example, but the underlying capability is industry-agnostic. The same AI-driven architecture applies to products of far greater complexity: structural components in aerospace and defense, precision assemblies in automotive, high-spec parts in industrial machinery, and beyond. Wherever product customization, design intelligence, and manufacturing execution need to work in concert, this vision holds. The complexity of the industry doesn’t change the approach, it validates it.
Today, Siemens NX CAD/CAM software already supports this through capabilities like AI Make Machining Suggestion (AI MMS), available in NX X Manufacturing. This powerful new capability utilizes artificial intelligence to propose multiple machining solutions to a given scenario. The underlying technology uses generative AI to make personalized machining suggestions based on your historical machining data. However, the focus is on how AI can help manufacturers perform their job responsibilities better. Learn how the midsole uses custom data from the customer’s own anatomy and uses for the shoe to design a unique midsole that only fits that customer’s needs. Additive manufacturing is used to manufacture the midsole as this is technology that works well for custom products and small lot sizes.
As Michael Taesch, Senior Director of Part Manufacturing at Siemens shares, “We’re not here to replace the manufacturing engineer. We want to give them multiple processes, and it’s up to the user to pick the right one based on their knowledge.” To learn more about the new AI Make Machining Suggestion product, Taesch himself posted a great blog post deep-diving into this new technology including videos and an in-depth discussion of how the new AI MMS product works.
For example, imagine selecting a face or feature: the system evaluates it and presents machining approaches with operations, tools, and parameters already defined. Over time, as it learns from past work, suggestions align with familiar programming habits and shop standards. Tasks that once required multiple steps now happen in just a few clicks, keeping CAM programming consistent, efficient, and intuitive.
The Innovation Hub previews a future in which users specify how a product, like a shoe sole, should be customized to their individual needs via an AI-driven chat interface. At the booth, explore how this use case applies Industrial AI to help manufacturers transform the design to manufacturing process in a way never seen before.
Technology deep dive: the building blocks of the Digital Enterprise
As you make your way through Siemens booth at Hannover, make sure you stop by the Technology Deep Dive Area, where we show how Siemens digital manufacturing solutions and portfolio are already supporting companies on their way to becoming Digital Enterprises – with our three key technologies:
Comprehensive Digital Twin, Software-Defined Everything, and Industrial AI.
Becoming a Digital Enterprise means creating a continuous, connected flow of data across the entire organization. At its core, evolving into a Digital Enterprise means breaking down the walls between your data. Most manufacturers today are sitting on enormous amounts of data, but it’s scattered across systems, departments, and production lines that don’t talk to each other. A Digital Enterprise changes that. It creates a continuous, connected flow of information across your entire operation, so every part of the business is working from the same picture.
Think of it like giving your entire enterprise a shared language. Data from design, production, supply chain, and operations all becomes contextualized and connected, enabling smarter decisions across every domain, not just within individual silos. And with Industrial AI layered on top, that data doesn’t just inform – it acts. Siemens provides the reliable, scalable AI solutions that turn raw operational data into confident, real-time decisions along the entire value chain, from the first design rendering to the final product.
At Siemens Technology Deep Dive area, you can visit specific solution areas which will cover a variety of topics demonstrating real Digital Enterprises using Siemens digital manufacturing software, including Siemens software solutions for tooling & part manufacturing, manufacturing process planning and quality management.
With Siemens solutions for manufacturing process planning – design, manufacturing, industrial, and simulation engineers and planners operate with the right information in context to their specific functions. Our integrated manufacturing process planning solutions ensure digital continuity throughout the product and production lifecycle, fostering innovation and preparing your operations for the future.
Another example of how Siemens enables AI-powered digital transformation can be found with the Siemens-Salesforce collaboration. In the Product, Service, & Aftermarket Business Success area, learn how you can bridge the gap between product knowledge and customer insights to exceed your aftermarket business goals. The connected PLM and CRM approach is not just about service excellence; it’s about building stronger customer relationships, unlocking new revenue opportunities, and securing a competitive edge in the evolving landscape of modern manufacturing. The future of aftermarket business is connected, intelligent, and customer-centric, and Siemens and Salesforce are leading the way.
Opcenter MES: Manufacturing modernization
You can also join us on the Hannover Messe stage for a practical conversation about how Opcenter MES is driving the next wave of manufacturing modernization. As manufacturers grapple with talent shortages, cost pressures, sustainability targets and the demand for ever-faster innovation, this panel will cut through the hype and show how a cloud‑ready, modular MES transforms operations — from the shop floor to the enterprise.
Insights Hub: The shift to AI-driven manufacturing
Manufacturers already have massive data; the real challenge is turning it into insights, actions, and measurable results. That’s the promise of AI-driven manufacturing: moving faster from visibility to understanding, and from understanding to action.
Hannover Messe brings this future into focus, with conversations centered on AI and smarter use of data. Through its Insights Hub and Production Copilot, Siemens shows how manufacturing data can become more accessible and intuitive for frontline teams, unlocking existing value, speeding decisions, and improving performance on the shop floor.
Key Highlight: Insights Hub Production Copilot
The Production Copilot uses AI to turn complex operational data into clear, actionable insights via a natural-language interface. By combining machine, operations, and documentation data into one conversational experience, it helps teams ask questions more easily, gain clarity faster, and resolve issues with greater confidence—without adding complexity.
Beyond the Siemens Booth: physical AI at Microsoft
As you explore Hannover Messe 2026, be sure to also stop by the Microsoft booth where you can again see Siemens AI technologies at work in an example of design, robotics, manufacturing, and planning. Siemens digital manufacturing software will also appear prominently at the Microsoft booth at Hannover Messe, where attendees can experience Siemens NX X Manufacturing in action, the hybrid or cloud SaaS version of NX CAM. Through the Siemens Xcelerator portfolio, explore an AI-powered digital thread, which can be run on Microsoft Azure, to seamlessly connect design, engineering, and manufacturing.
Programming complex parts can be time-consuming and demanding, making it difficult to balance speed, accuracy, and compliance with best practices. To overcome these challenges, manufacturers are embracing AI to streamline product design-to-manufacturing workflows.
That’s where physical AI comes in to deliver intelligence beyond the screen and into the real world, giving machines the ability to see, understand, and interact with their surroundings. In industrial environments, this means smart manufacturing that can adapt to changing conditions in real time systems, as well as self-driving vehicles and autonomous robots that can navigate spaces and handle materials
In the demonstration in partnership with Microsoft, learn how Siemens NX X Manufacturing Copilot is an AI-powered engineering assistant that empowers programmers to navigate complex design to manufacturing workflows using natural language prompting in Siemens NX CAD/CAM software. With AI capabilities like suggesting machining strategies, optimizing workflows, and anticipating quality issues, the AI-powered Copilot helps manufacturers meet growing demands for quality, sustainability, and efficiency. Don’t miss this tangible demonstration of Physical AI bridging digital intelligence with the physical world of product development.
When paired with Microsoft Azure, Siemens NX CAD/CAM enables a cloud-powered digital thread that connects every phase of the end-to-end process. Teams can collaborate in real time, access high-performance computing for simulations, and scale their operations globally with secure, reliable infrastructure.
Power up at Hannover Messe with Siemens: Hall 27
The Siemens presence at Hannover Messe 2026 is designed to be immersive, practical, and forward-looking. Whether you’re focused on Industrial AI strategy, digital twin deployment, or next-generation manufacturing software, there is something directly relevant to your business at this booth.
Beyond the booth experience, keep an eye out for Siemens at other planned highlights, including:
- Live technology demonstrations and product launches
- Customer success stories from leading global manufacturers
- AI use case stations, including hands-on Industrial Copilot interactions
- Expert presentations and in-depth interviews with Digital Manufacturing experts
- Keynote sessions with Siemens digital transformation leaders
The question for manufacturers today is not whether to adopt Industrial AI, but how quickly and effectively they can deploy it across their production lifecycle.
At Hannover Messe 2026, Siemens Digital Manufacturing will show that the answer doesn’t require years of experimentation. With the right software, the right AI capabilities, and the right partners, manufacturers can start realizing tangible results today, just as PepsiCo, and many others, already have.
Stop by Hall 27. Meet the teams building the future of manufacturing. See Industrial AI in action.
