Industries

How can technology assist Santa Claus in creating the most unique sought-after gifts?

By Lorraine Abazeri

It’s that time of year when many shoppers are focused on finding the perfect holiday gifts for their loved ones. With the consumer packaged goods industry more cost-competitive than ever before and so many options to choose from, it is more important than ever to increase efficiency and creativity to deliver the most unique, sought-after products. Consider the possibilities if consumer packaged goods manufacturers could use software to drive innovation and deliver customized, high-quality products and toys in record time from Santa’s workshop to under the tree.

Imagine it, Create it

Customers are looking for personalized goods and highly customized designs. Every day, the toy market demands new products at a rapid speed, particularly during the holiday season, making Santa’s job no easy task. Consumers are increasingly expecting more personalized and connected experiences when it comes to the products they use. As a result, manufacturers are being forced to adopt new processes at every stage of the value chain, from design to manufacturing. While this may appear to be a daunting task, consumer goods manufacturers can use Siemens Xcelerator as a Service to become disruptors and race to the top of everyone’s holiday wish lists.

Removing Barriers to Innovation this Holiday Season with Xcelerator as a Service

Consumer goods manufacturers who want to use software to improve innovation with Siemens Xcelerator as a Service portfolio can harness the power of the cloud and sign up for our trial software to gain a competitive advantage this holiday season and produce the innovative, one-of-a-kind gifts on everyone’s holiday wish lists in record time.

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This article first appeared on the Siemens Digital Industries Software blog at https://blogs.sw.siemens.com/consumer-products-retail/2021/12/03/how-can-technology-assist-santa-claus-in-creating-the-most-unique-sought-after-gifts/