Industry: Consumer Products & Retail

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High-tech sports equipment: what do consumers want?

February 11, 2019

The sporting goods market is undergoing a major technological disruption: smart products are changing the way consumers and elite athletes interact with once seemingly simple products.

Tec…

By Suzanne Kopcha
3 MIN READ

Shifting customer expectations and the rise of bottled water

July 2, 2018

I recently wrote about a quick stop for a snack and my recognition that the restaurant industry has gone through some changes due to shifting customer expectations.

There is a shift to a h…

By jnercesian
4 MIN READ

Burritos, pizza and paradigm change in the digitalization age

May 21, 2018

My son and I stopped for some burritos on the way home from a hockey game the other day.
“This restaurant was built to deliver exactly what I want as quickly as I want it,” my son said. There was…

By jnercesian
3 MIN READ

Digital technology, today’s most important fashion accessory

October 9, 2017

Mickey Drexler, now former CEO of J. Crew, didn’t see the dark days coming.

In a May 2017 interview with The Wall Street Journal, Drexler admitted, “I’ve never seen the speed of change as …

By Suzanne Kopcha
5 MIN READ

Tech to the rescue: What brands and manufacturers must change

August 22, 2017

No one should deny that fashion and retail brands can be innovative. Many are leaders in e-commerce and digital marketing. Some have even pioneered groundbreaking materials and designs that now are w…

By Suzanne Kopcha
4 MIN READ

Create resilience in fashion brands with digital enterprise

July 26, 2017

Social media and 24/7 reporting have changed more than politics and news. Fashion trends rarely last a season. In fact, they’re lucky to last a month. Our culture elevates trendsetters to celebrity s…

By Suzanne Kopcha
4 MIN READ