Siemens Digital Logistics at Hannover Messe 2026: Turning supply chain excellence into competitive advantage
From April 20–24, 2026, Siemens will bring its Digital Enterprise for Consumer Packaged Goods (CPG) to life at Hannover Messe – demonstrating how ideas become products, data becomes value and operations continuously evolve with Industrial AI.
Within this end-to-end showcase, Siemens Digital Logistics presents solutions for Integrated Supply Chain and Logistics at station 140, where visitors will experience how supply chains are no longer isolated functions, but fully integrated, intelligent systems – seamlessly connected with production, engineering and data-driven decision-making.
Supply chain resilience: Turning disruption into advantage
Supply chains are operating under constant pressure. Disruptions, volatility and increasing complexity have become the norm, with 75% of supply chain leaders expecting higher disruption levels than in the past five years.
At the same time, CPG companies must respond to evolving consumer expectations, sustainability requirements and regulatory demands. This combination is reshaping supply chains into highly dynamic networks that require continuous adaptation.
In this environment, resilience is no longer just about risk mitigation – it becomes a strategic differentiator. Siemens Digital Logistics enables companies to move from reactive processes to proactive control by delivering:
- End-to-end visibility and proactive risk mitigation
- Smarter operations and increased efficiency
- Seamless collaboration and agility for informed decisions
Integrated supply chain execution: From visibility to action
At Hannover Messe, Siemens demonstrates how integrated supply chain and logistics solutions connect strategy with execution – transforming complexity into measurable outcomes.
At the core is the Supply Chain Control Tower, providing real-time visibility and orchestration across inbound, inventory and outbound logistics. It connects all stakeholders in a unified ecosystem, enabling faster, more reliable decision-making.
Building on this, the Supply Chain Digital Twin allows companies to simulate, design and continuously optimize their logistics networks. By evaluating scenarios in a virtual environment, organizations can balance cost, service levels and sustainability before execution.
Finally, Intralogistics Orchestration ensures that internal material flows are synchronized with production – eliminating bottlenecks and enabling efficient, reliable operations on the shopfloor.
Together, these capabilities create a seamless digital thread across various use cases. The result is a supply chain that is not only visible, but actively managed, continuously optimized and resilient by design.
Shift-left logistics and circularity: Designing sustainable value chains
A key element highlighted at Hannover Messe is the Shift-Left Logistics approach – integrating supply chain considerations early into product design and production planning.
By connecting product, manufacturing and logistics domains, companies can evaluate supply chain implications before execution. This enables better decisions, reduces inefficiencies and increases responsiveness to change.

At the same time, this early integration becomes a powerful lever for sustainability. With supply chains accounting for more than 90% of an organization’s greenhouse gas emissions, optimizing logistics upfront has a significant environmental impact.
Extending this approach, Siemens supports the transition toward a circular economy. By connecting forward and reverse logistics – from sourcing and production to distribution, collection and recycling – companies gain full lifecycle transparency and control. This enables closed-loop material flows, reduced waste and new value creation opportunities.
Artificial intelligence: Scaling intelligence across the supply chain
Artificial Intelligence (AI) is a key enabler of next-generation supply chains and Siemens is embedding AI across its Digital Logistics portfolio.
At Hannover Messe, visitors will experience how AI enhances visibility, automation and optimization – from predictive ETA calculations and disruption alerts to intelligent routing, warehouse orchestration and document processing.
In addition, AI-powered copilots and conversational interfaces simplify user interaction, accelerating adoption and improving productivity. This transforms supply chains into adaptive, self-optimizing systems that continuously learn and improve.
From digital enterprise to real impact: Connected CPG value chains
The value of Siemens Digital Logistics becomes fully visible within the broader story of the Digital Enterprise for CPG. At Hannover Messe, this integration is demonstrated through connected scenarios such as the pop-up factory showcase and customer islands, where supply chain planning, production and logistics operate as one synchronized system.
Strategic network planning and digital twins ensure that production and distribution remain aligned with real-time demand – enabling greater flexibility, faster response times and improved service levels.

Another highlight is the presentation by Volker Albrecht, CEO of Siemens Digital Logistics:
“Always a product on the shelf – The importance of supply chain in CPG”
📅 April 21, 2026 | 🕒 14:25–14:40 CEST | 📍 Gallery Studio (available as live-stream)
The session will explore how connected supply chains enable companies to ensure product availability despite volatility – turning complexity into control and resilience into competitive advantage.
Experience integrated supply chain excellence
At Hannover Messe 2026, Siemens Digital Logistics demonstrates how companies can transform supply chain operations into a strategic asset. By combining visibility, simulation, orchestration and AI, organizations gain the ability to anticipate disruptions, adapt in real time and operate more sustainably.
The result is a supply chain that is resilient, intelligent and fully integrated – ensuring that the right product is always available, exactly when and where it is needed.


