Mentor Automotive’s DRS360 Autonomous Driving Platform Named “Most Innovative Product of 2017”

Mentor Automotive’s DRS360 Autonomous Driving Platform Named “Most Innovative Product of 2017”

I am pleased to report that Embedded Computing Design magazine just named Mentor Automotive’s DRS360 Autonomous Driving Platform the “Most…

The new automotive supply chain is horizontal

The new automotive supply chain is horizontal

We have talked in the past about the new automotive supply chain, and the challenges of system design in automobiles…

5 Things You Didn’t Know About Electric Vehicles

5 Things You Didn’t Know About Electric Vehicles

Electric vehicles are getting cool. Thanks to Telsa brand and technology premiumization, and the anticipated Chevy Bolt range estimates, EVs are…

5 Automotive Megatrends

5 Automotive Megatrends

In a recent blog I speculated about Apple’s business model for mobility, and stirred up a hot nest of opinion….

Part 3: Top ADAS issues

Part 3: Top ADAS issues

These topics to deserve a little more attention so this will be broken into a 3 part series. Part 1:…

Part 2: Impact of ADAS on wire harness design

Part 2: Impact of ADAS on wire harness design

This is Part two in a three part series on ADAS design, to read Part 1: Introduction to  ADAS please…

Part 1: Introduction to ADAS

Part 1: Introduction to ADAS

Among the most rewarding aspects of work at Mentor is the chance to collaborate with our experts around the world…

Why Apple Car will make $Zillions

Why Apple Car will make $Zillions

The Apple Car discussions in the media always seem to default to the design aspect with mockups of what it…

The link (or not) between ADAS and autonomous

The link (or not) between ADAS and autonomous

Looking ahead The auto industry in 2016 is as dynamic as ever, suggesting a market with astonishing momentum. Buzz surrounds…