Products

🎯 PLM + CRM = customer success

🤝 Siemens and Salesforce partner to revolutionize customer engagement

🎯 Siemens and Salesforce collaborate to integrate PLM and CRM solutions
🎯 Focus on customer-centric servitization, connecting PLM with CRM for comprehensive service lifecycle management

Understand customer needs

✅ Emphasis on understanding customer needs, supported by the right data and solutions
✅ Integration of PLM, service lifecycle management, and CRM ensures a thorough understanding of the customer’s story

Manufacturers’ strategy: extending PLM for enhanced efficiency

🔄 Manufacturers extend PLM software to include service lifecycle management capabilities
🔄 Seamless flow of information from product and service engineering to service planning and operations

Synergy of PLM and CRM: elevating service lifecycle management

🚀 Combining PLM and CRM software takes service lifecycle management to the next level
🚀 Integration of product knowledge with customer data for a personalized user experience

CRM software capabilities: tracking interactions and anticipating needs

📊 CRM software tracks customer interactions, contracts, warranties and more
📊 Advanced CRM with AI anticipates customer needs, empowering faster issue resolutions

PLM software benefits: managing crucial product information

🛠️ PLM software manages product information, including design, engineering, and manufacturing data
🛠️ IoT integration for predictive maintenance, ensuring assets run efficiently and avoiding downtime

📱 Teamcenter SLM app on Salesforce

The Siemens Teamcenter SLM app on Salesforce is a SaaS cloud app that bridges PLM (Teamcenter) and CRM (Salesforce) together, resulting in service efficiency and revenue opportunities. As shown in the demonstration below, AI from Salesforce’s Einstein GPT capabilities can leverage product and service engineering data pulled from Teamcenter to create knowledge articles that can assist service agents when processing customer issues.

🤖 Leverage AI capabilities to create knowledge articles and generate service work plans

Siemens Teamcenter SLM app on Salesforce showing AI capability to assist service agents

Teamcenter SLM + Salesforce = customer-centric servitization

📈 Teamcenter SLM connected with Salesforce enhances service efficiency and revenue opportunities
📈 Generates high-quality leads by aligning service and sales efforts with product design

Siemens learning opportunities: enhancing servitization strategy

📚 Siemens offers a white paper on enhancing servitization strategy with Service Lifecycle Management
🔍 Find more information about the Teamcenter SLM app on the Salesforce AppExchange

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Jen Groisman

Jen Groisman, Senior Product Marketing Manager at Siemens Digital Industries Software, oversees the Teamcenter blog, events, content creation, public relations, peer reviews, and analyst relations. Key areas of focus include the industrial metaverse, sustainability, BOM management, AI-powered PLM, cloud-based technologies, and digital transformation—fueling innovation and shaping the future of industrial technology.

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This article first appeared on the Siemens Digital Industries Software blog at https://blogs.sw.siemens.com/teamcenter/plm-crm-siemens-salesforce/