Realize LIVE Europe: Digital transformation unleashed


Amsterdam: a city of firsts
Amsterdam, a city renowned for its ground-breaking innovations from the world’s first stock exchange to its pioneering 3D-printed bridge, provided the perfect backdrop for Realize LIVE Europe’s largest gathering yet.
Explosion of complexity
Bob Jones, Chief Revenue Officer and EVP Global Sales and Service, opened with a challenge to attendees: how do you innovate at the boundaries? How do you manage today’s explosion of complexity in digital transformation?
At Realize LIVE Americas, Northrup Grumman’s Adam Shepherd in his keynote talked of: ‘Siemens is a key wingman’, with the Siemens Xcelerator portfolio providing a digital thread backbone. Bob shared how Siemens is evolving the traditional Bill of Materials (BOM) to a sophisticated Bill of Information (BOI) approach. With current statistics showing only 5% of captured data being utilized, Bob highlighted the critical need for modern systems that can handle unprecedented complexity. Through structured data and a robust Digital Thread backbone, organizations can now leverage AI to create seamless connections from design through to the shop floor, marking a new era in digital innovation. If you missed it, Bob’s keynote will be available online in the next two weeks.
ASML followed on the mainstage with Jan Jaap Kuit, Vice President, D&E Mechanical Development and Casper Baghuis, IT head of Product Lifecycle Management sharing their digital transformation journey from a handful of engineers to 26,000 seats of Teamcenter. There an no legacy systems holding this company back.
Hands-on training hits new records

Earlier in the day, attendees packed rooms for the biggest ever offering of hands-on training in Europe. Covering topics as diverse as building low-code applications with Mendix to ‘From Gears to Ears – where Simcenter eDrive engineering meets sound’.
The Student Design Hack also kicked off, with just 48 hours for the teams to solve an engineering challenge using the Siemens Xcelerator portfolio.

The networking continues
The day rounded off with a Partner and Sponsor reception, hosted by Emixa, and with the competition hotting up on the F1 wheel change simulator day two of Realize LIVE Europe has a lot to live up to!
