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Enhancing architectural simulation applications with high quality visuals

A new article discusses how Siemens Digital Industries Software has enabled AEC (architecture, engineering and construction) company, TIAN Building Engineering, to create high quality, interactive visuals within architectural simulation.

TIAN’s leading product, BIM HVACTool allows companies to perform a wide range of simulations including computational fluid dynamics (CFD) to building ventilation and emissions, energy simulation for thermal comfort, and daylight analysis for light/shade studies and solar energy modelling. TIAN wanted to provide its customers with the optimum building visualization tool – one that would create beautifully rendered images without slow computation times. Having evaluated the performance of alternative software technologies, the company chose to license Iray+ for prototyping a new option for photorealistic imaging in BIM HVACTool.

Iray in architectural simulation

Iray+ uses state-of-the-art techniques to create superior visuals that bring ideas to life. TIAN found it is able to accurately and quickly replicate complex interactions between light rays and materials, enabling designers to see their ideas as close to reality as possible.

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Shannon McGinty
Senior Marketing Co-Ordinator

Shannon studied Creative Writing at university where she thrived in exploring different ways to express her ideas. Across different written forms Shannon was able to establish her writing skills and continue to improve them throughout her degree and beyond. After moving to Madrid and completing an internship in publishing, Shannon began her role at Siemens Digital Industries Software in 2018 where she was able to hone her learnt skills into a new area. Although not from a background in software, Shannon is able to tailor her written skills to be relatable and useful for readers through her experience of events at Siemens. Shannon works very closely with our customers for these events and helps them sculpt their business challenges and achievements into compelling stories. Across Designcenter NX CAD software, Siemens Xcelerator products, including Teamcenter, NX CAM and Simcenter these carefully crafted pieces tie in her love for Creative Writing and key marketing outputs across a range of business sectors.

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This article first appeared on the Siemens Digital Industries Software blog at https://blogs.sw.siemens.com/plm-components/enhancing-architectural-simulation-applications-with-high-quality-visuals/