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Chat and Work

ChatGPT Work mode for sales: Chat vs Work and GPT-5.6 explained

Most salespeople already use ChatGPT. They ask it to improve an email, prepare discovery questions, research an industry or challenge…

Pre-test

Pre-Test Modal Validation for NASA-STD-5002B: Making Sure Your Sensor Layout Can Support Correlation Before Test

The current space market has shifted from exploration to exploitation. Commercial profitability now drives the space economy. The need for…

Quantification

Quantification formulas: how to put numbers behind customer value

Most sellers know they should lead with value rather than product features. The difficulty is turning that principle into a…

AI projects explained

Stop starting from scratch: How AI projects improve everyday work

Most people do not have an AI problem. They have a context problem. All new AI projects with the same…

Value selling is just as important as product knowledge.

Value selling in manufacturing software: how AI helps sellers prepare better

Selling enterprise software has changed, and I think we need to be honest about what that means for all of…

Clay can help scale outbound sales reach

What building a Clay-to-Outreach workflow taught me about scaling outbound sales

I am a salesperson, not an integration specialist. I understand the commercial problem, the behaviour we need from sellers and…

Improve LAER maturity

How You Can Improve LAER Maturity Without Building a Large CS Team

For many Siemens partners, the issue is not whether customers see value in the technology itself. The problems usually begin…

The CSP Generator helps CSMs secure renewals with less stress

How the AI CSP generator helps partners win more renewals faster

Most partners know they should have a customer success plan. Very few actually do. Not because they don’t see the…

Mulberry Harbour taught Kryz Orlinski about partner enablement.

Built backwards: what Normandy taught me about partner enablement

I stood on the beach at Arromanches last week and stared at the remains of something that should not have…