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Video: Enhancing CPG Manufacturing with the Digital Twin

The role of the customer in the CPG industry has never been more important; consumer behavior is changing permanently requesting personalized, value-adding products. Shifting marketplaces and the quick rise of new competitors force CPG manufacturers to deliver their products on time while being flexible enough to adapt to different market situations.

CPG companies integrate the Digital Twin into their manufacturing processes in order to stay competitive and fulfill customer needs.

The holistic approach via Digital Twin

Creating a digital twin of the product allows for quick, low-priced simulations and trial runs at the beginning of the product life cycle. Therefore, it is possible to optimize quality and efficiency before starting to plan and manufacture the product.

Using the acquired and optimized data, order planning can be started. Scalable and flexible planning and scheduling provide a perfect foundation for the manufacturing process. With operational data, the products and production plant are constantly up to date with the status of machines and orders as the complete process is monitored. Parallel to manufacturing, a simulation process is used to optimize production and virtual commissioning. This saves time as complex production routes can be calculated and tested with minimal cost and effort in a very short time.

To close the loop, analytical tools benefit from the feedback given by the collected data. DMAIC and other methods of continuous improvement processes can be sustainably improved. Data-driven decisions are made quicker and more efficiently, leading to higher yields within the plant.

The digital strategy for customer satisfaction

Utilizing the Digital Twin not only offers sustainable growth to your company but grants the decisive advantage and cutting edge in the global competition for customer satisfaction.

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Alessandro Cereseto

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This article first appeared on the Siemens Digital Industries Software blog at https://blogs.sw.siemens.com/opcenter/video-enhancing-cpg-manufacturing-with-the-digital-twin/