Siemens, AWS and the industrial AI revolution – alive and thriving at Hannover Messe 2026
Arriving at Hannover Messe 2026 after the huge success at this year’s CES, one could only imagine what the Siemens and AWS collaboration was up to next.
The excitement… The anticipation… The frenzy to see the latest AI advancements from two industry leaders was palpable to say the least.
It’s no surprise that we are breaking new ground in industrial AI, digital twin technology, the industrial metaverse, smart manufacturing, robotics and so much more. The collaboration between Siemens and AWS was ahead of the curve back before AI exploded onto the scene and today, we are leading the way in a number of proven and promising AI technologies – with the goal of making our customers more competitive, innovative, productive and just as important, more sustainable.
Before we get into the Siemens and AWS presentations, it might be a good idea to see how involved Siemens has become in industrial AI world. Would you like to take a virtual stroll through our booth at this year’s show?
The Siemens booth navigator as your guide
From design and engineering to operation and production – to supply chain viability, Siemens is deeply involved in all facets on modern manufacturing. Here’s an easy walk-through of the entire Siemens booth via a 3-D virtual map. Simply select your area of interest and you’ll get a quick idea of what Siemens presented at the show. There are numerous options to click and discover all kinds of related details. You’ll get a feel for all the activities presented.
Take a virtual tour of the Siemens booth now.
Join Siemens’ CEO Dr. Roland Busch as he walks the floor
At the show Roland emphasized Siemens’ new industrial AI offerings and our projects involving autonomous robotics. Roland emphasized the importance of new technologies that can make supply chains and logistics processes more resilient.
A particular focus of this year’s show was the consumer packaged goods (CPG) industry. Roland was especially proud of Simens involvement in U.S. food manufacturers Pringles and PepsiCo. Attendees got to see firsthand how these two companies can now launch their products faster and more reliably by digitalizing their value chains using the latest industrial AI.
Roland checking out how the Siemens executable digital twin (xDT) enables virtual sensing at the industrial edge via a robot demo at the Siemens kiosk in the AWS booth. If you want to see the demo in action, click here.
Roland at the AWS booth discussing the latest from Siemens and AWS. One example, the collaboration has combined Siemens Industrial Edge and Mendix (a Siemens company) with AWS services such as Amazon SageMaker and Amazon Bedrock – to bring closed-loop intelligence and rapid app development to the factory floor.
…Having fun with Cedrik
Cedrik Neike, member of the managing board of Siemens AG and CEO of Siemens Digital Industries, was non-stop energy at the show. One of his prime objectives is to talk about how Siemens’ industrial AI offerings are redefining the factory floor.
A key topic is the AI-driven factory Siemens is developing with partners in Erlangen, Germany, which demonstrates how physical AI can automate complex, unpredictable tasks. One of the world’s first fully AI-driven, adaptive manufacturing sites.
Cedrik and team witness how autonomous mobile robots (AMRs), collaborative robots (cobots) and even humanoid robots collaborate in real time on AWS architecture.
Cedrik enjoying the AWS booth tour in the company of Siemens and AWS teams.
Siemens main stage presentations
The Siemens main stage was non-stop activity throughout the show. With our shared presentations with AWS, attendees were able to hear the latest on how the cloud infrastructure and industrial AI are turning dreams into modern-day realities – across multiple industry sectors. A variety of AI topics were discussed. And many of our customers shared their successes as well.
Siemens and AWS sessions presented on the Siemens main stage include:
”Building Digital Threads:
AI-powered Product Lifecycle Transformation”
Description: Explore how AI-powered digital threads revolutionize manufacturing by connecting product lifecycle data from design through production. Hero MotoCorp’s and OpMobility cloud-native PLM transformation demonstrates how digital threads enable real-time collaboration, accelerate innovation and drive operational excellence across global engineering teams in the automotive industry.
Presenters:
-Tony Hemmelgarn, President & CEO, Siemens Digital Industries Software
-Ozgur Tohumcu, General Manager, Automotive and Manufacturing, AWS
”From Data Silos to Living Factory: Scaling the Industrial
Metaverse with Siemens Digital Twin Composer on AWS”
Description: Most manufacturers have the data. The challenge is unifying it. Siemens Digital Twin Composer, built on NVIDIA Omniverse and AWS, turns multi-domain engineering and operational data into a comprehensive, simulation-ready digital twin – helping customers achieve 20 percent throughput gains and identify 90 percent of issues before physical changes are needed.
Presenters:
-Guillaume Cordonatto, Director Digital Manufacturing Innovation,
Siemens Digital Industries
-Mike Geyer, Lead Omniverse Manufacturing Product Management, NVIDIA
-Emad Mankbadi, Principle Partner Solutions Architect, AWS
-Melisa Beinder, Siemens Moderator
”Jabil: AI-powered Diagnostics: Reducing Defects and
Accelerating Quality Control”
Description: See how Jabil’s innovative, AI-driven diagnostic solution transforms their manufacturing diagnostics and quality. Learn key technology development and deployment lessons from this strategic collaboration between Jabil, Siemens Mendix and AWS, as well as what innovations will continue Jabil’s position as a global leader in manufacturing services.
Presenters:
-Danny Smith, Principal Strategist, AWS
-Retmer van Dongen, Mendix Presales Consultant, Siemens Digital Industries Software
”Accelerating Industries in the Era of AI Agents:
Fusing Digital Intelligence with Physical Operations”
Description: The convergence of generative AI, agentic AI and physical AI represents an inflection point for industrial AI. This session examines how autonomous intelligent systems are reshaping competitive advantages in manufacturing and product development. AWS presents a mental model for this evolution, followed by a panel of pioneering customers sharing insights on deploying these technologies at scale to accelerate time-to-market and build sustainable competitive advantages.
Presenters:
-Sri Elaprolu, Director, Generative AI Innovation Center, AWS
-Raymond Kok, CEO Mendix, Siemens Digital Industries Software
Siemens gallery presentations
While the main stage presentations are designed for a larger audience, the appeal behind our gallery presentations is that they are more targeted to a specific audience or highlight a more specific technology or solution. These presentations are given in a more intimate environment fostering one-on-one conversations and networking.
This year’s gallery presentations:
“From Cloud to Factory Floor: Building and Powering
the Next Generation of Physical and Agentic AI”
The convergence of AI, robotics and industrial-scale infrastructure creates a new paradigm where humanoid robots and autonomous systems are continuously trained, simulated and improved at unprecedented scale. AWS, Siemens and NVIDIA are collaborating to enable AI factories – connecting accelerated compute with industrial engineering and cloud infrastructure – to create a complete chip-to-grid solution, demonstrated through real-world implementations including Agility Robotics’ Amazon warehouse testing.
Presenters:
-Scott Davidson, Head of Software Marketing for Digital Industries, Siemens Digital Industries Software
-Steve Blackwell, Head of Product Engineering & Services Center of Excellence, AWS
”Physical AI: Bridging Digital Intelligence and
Robotic Operations”
Physical AI merges digital intelligence with robotic systems, transforming manufacturing and logistics operations. See how software-defined automation from Siemens, AWS AI and GenAI capabilities, and Amazon Robotics combine to demonstrate how intelligent robots adapt in real-time, optimize workflows, and scale operations across industries. Connected data via ENVOY, Siemens’ new production-grade agentic AI service on AWS, is also discussed.
Presenters:
-Maria Rueter, Principal Partner Development Manager for Industrial Manufacturing, AWS
-James Hannaford, Head of Planning and Systems, Amazon Robotics
-Stuart McCutcheon, Global VP Industrial Metaverse and Digital Twin, Siemens Digital Industries Software
-Eduard Marfa, Global Marketing Director, Digital Enterprise, Siemens
”Inside ENVOY, Siemens’ Production-grade
Agentic AI Services on AWS”
Siemens and AWS present ENVOY, a set of foundational services that enable agentic AI capabilities across Siemens Xcelerator software offerings. Built on a shared responsibility architecture that combines AWS cloud-native services – including Amazon Bedrock and Amazon EKS – ENVOY enables industrial organizations to deploy and evolve AI agents at scale, empowering both developers and domain experts through low-code tooling and a full SDK abstraction layer, delivering the identity, observability and compliance controls required in industrial environments.
Presenters:
-Dave Mitchell, Senior Vice President, Siemens Digital Industries Software
-Emad Mankbadi, Principal Partner Solutions Architect, AWS
”Building Agentic Applications in the Sovereign Cloud:
Enterprise AI on Your Terms”
Most enterprises are stuck in AI pilots, not because their models are wrong, but because their foundation is stuck. In this session, Mendix CEO, Ray Kok and AWS Managing Director, Stephane Israel explore what it takes to build and deploy agentic applications on sovereign cloud infrastructure and why sovereignty enterprise context and governed AI are the prerequisites that separate experimentation from production scale.
Presenters:
-Stephane Israel, Managing Director, AWS European Sovereign Cloud
-Raymond Kok, CEO Mendix, Siemens Digital Industries Software
”Deploying AI in Days, Not Months:
Siemens Industrial Edge Meets AWS”
Discover how Siemens Industrial Edge and AWS are accelerating industrial AI at scale through real‑world deployments at the Siemens electronics plant in Erlangen, Germany. From THT soldering and placement AOI to coating inspection and the latest thermal image Fluxer AOI, the team has rapidly expanded from a single model to multiple patented use cases. By standardizing the joint edge using AWS architecture, deployment times have dropped from months to days – proving a repeatable path to scalable industrial innovation.
Presenters:
– Marvin Herchenbach, Advanced Optical Inspection & Closed Loop
Manufacturing Expert, Siemens
– Dr. Henning Rudolf, Principal Partner Development Manager – Industrial, AWS
AWS stage presentations
The presentations by AWS and Siemens at the AWS stage focused on industrial AI, agentic AI, physical AI and intelligent data infrastructures. The discussions following these sessions were deep and meaningful.
“Deploying AI in Days, Not Months: Siemens Industrial Edge on AWS”
See how Siemens Industrial Edge powered by AWS is accelerating industrial AI at scale through real-world vision AI deployments at the Siemens electronics plant in Erlangen. Learn how deployment times have dropped from months to days.
”Accelerating Industrial Metaverse with Siemens Digital Twin Composer and NVIDIA
Omniverse on AWS”
Siemens Digital Twin Composer leverages AWS services to support the complete digital twin lifecycle from data ingestion and model synchronization to real-time simulation, virtual commissioning and continuous operational optimization.
”Agents at Scale: Inside Envoy”
Siemens FDS Data & AI Services and AWS present ENVOY, a set of foundational services that enable agentic AI capabilities across Siemens Xcelerator offerings.
Executable digital twins run Siemens multi-physics models in Snowflake powered by AWS, unifying IT, OT and shop-floor data. AI-enhanced simulations speed root cause analysis, cut downtime and improve production performance with engineering-grade accuracy
That’s all folks… There’s always next year!
Siemens and AWS had a significant presence at this year’s Hannover Messe 2026, showcasing an array of innovations focused on digital transformation, industrial AI, sustainability and the future of manufacturing. Attendees were able to experience the latest in the industrial metaverse and Siemens Xcelerator along with how the Siemens comprehensive digital twin continues to evolve.
On display this year was proof that Siemens is a global leader in industrial software, automation and industrial AI. We are at the forefront of combining the real and the digital worlds across product and production lifecycles including supply chains.
Coming off the huge success at this year’s CES, the Siemens and AWS collaboration put on a show within a show at HM 26. The partnership has embraced the industrial AI revolution and we’ve proven time and time again how our combined technologies are moving global industries and sectors forward – in ways imagined and unimagined!
May you have a promising and productive 2026. And we look forward to seeing you next year.
