{"id":160,"date":"2025-02-28T05:42:35","date_gmt":"2025-02-28T10:42:35","guid":{"rendered":"https:\/\/blogs.sw.siemens.com\/pave360\/?p=160"},"modified":"2026-03-27T10:13:08","modified_gmt":"2026-03-27T14:13:08","slug":"experience-virtual-to-vehicle-for-the-sdv-with-pave360-at-embedded-world-2025","status":"publish","type":"post","link":"https:\/\/blogs.sw.siemens.com\/pave360\/2025\/02\/28\/experience-virtual-to-vehicle-for-the-sdv-with-pave360-at-embedded-world-2025\/","title":{"rendered":"Experience Virtual-to-Vehicle for the SDV with PAVE360 at Embedded World 2025"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<p>At this year\u2019s <a href=\"https:\/\/www.embedded-world.de\/en\" target=\"_blank\" rel=\"noopener\">Embedded World<\/a>, the focus for the <a href=\"https:\/\/eda.sw.siemens.com\/en-US\/pave360\/\" target=\"_blank\" rel=\"noopener\">PAVE360<\/a> team is once again Software Defined Vehicle (SDV) . At our booth we will be sharing a wide range of demos that guide customers through the process of taking their designs, be it for SoC, ECU or System-of-Systems, from <strong>virtual-to-vehicle.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Developers must consider the step change in complexity for the SDV<\/h2>\n\n\n\n<p class=\"has-text-align-left\">SDVs are more complex systems as they need to communicate with other vehicles, the roadside, cloud, and more. Traditional development methodologies cannot hope to address these new complexities. Until now vehicle developers relied on availability of hardware before implementing software. SDV developers will need to develop both hardware and software in parallel and use new methodologies to modernize the development process and keep up with SDV requirements.<\/p>\n\n\n\n<p>In this new process, awareness of system level context must be prioritized and not a post-integration after-thought. Architecture exploration will enable developers to design-in confidence by gaining an objective understanding of how their system will perform with the new SDV workloads. Software driven design methodologies need to be central in this process, ensuring that software features lead hardware requirements and that hardware becomes an optimization variable rather than a fixed constraint. Developing software as early as possible in this new environment is essential.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<h2 class=\"wp-block-heading\">PAVE360 delivers on modernizing the development flow <\/h2>\n<\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/73\/2025\/02\/Automotive-Digital-Twin-Lumin-front-on-3840-x-2160-Split-screen-V4-1-1024x576.png\" alt=\"\" class=\"wp-image-175\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/73\/2025\/02\/Automotive-Digital-Twin-Lumin-front-on-3840-x-2160-Split-screen-V4-1-1024x576.png 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/73\/2025\/02\/Automotive-Digital-Twin-Lumin-front-on-3840-x-2160-Split-screen-V4-1-600x338.png 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/73\/2025\/02\/Automotive-Digital-Twin-Lumin-front-on-3840-x-2160-Split-screen-V4-1-768x432.png 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/73\/2025\/02\/Automotive-Digital-Twin-Lumin-front-on-3840-x-2160-Split-screen-V4-1-1536x864.png 1536w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/73\/2025\/02\/Automotive-Digital-Twin-Lumin-front-on-3840-x-2160-Split-screen-V4-1-2048x1152.png 2048w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/73\/2025\/02\/Automotive-Digital-Twin-Lumin-front-on-3840-x-2160-Split-screen-V4-1-395x222.png 395w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/73\/2025\/02\/Automotive-Digital-Twin-Lumin-front-on-3840-x-2160-Split-screen-V4-1-900x506.png 900w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Our demos wills showcase the essential elements of this flow and include submissions from ecosystem partners:<\/p>\n\n\n\n<p><strong><em>Architecture exploration:<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>PAVE360 can investigate new architectures for both software and hardware, long before first hardware, for key data-led decision making &nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong><em>How to change from \u201cHardware driven\u201d to \u201cSoftware driven\u201d development:<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>We demonstrate how to build virtual SoC models in the cloud, with near real-time executions speed, enabling customers to start fast and early, before hardware is available. <\/li>\n\n\n\n<li><a href=\"https:\/\/www.elektrobit.com\/\" target=\"_blank\" rel=\"noopener\">Elektrobit <\/a>will show a real-time simulation of software, alongside hardware running safety critical software<\/li>\n<\/ul>\n\n\n\n<p><strong><em>How to implement hardware and software co-design:<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Rising complexity in the SDV, means the integration stage of Hardware and Software can be a critical failure point. It is simply too late to wait for HW to begin integration. By modelling system hardware and software together, failures can be identified early.<\/li>\n\n\n\n<li>We can demonstrate multi-fidelity PAVE360 solutions that use <strong>run-fast, run-accurate <\/strong>to generate key metrics and identify failure points<\/li>\n<\/ul>\n\n\n\n<p><em><strong>How to be \u201cSystem aware\u201d<\/strong>:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>PAVE360 solutions are not just for vSoC modelling, users can build a system-level digital twin by combining vECUs and incorporating real-world input and physical hardware<\/li>\n\n\n\n<li>Our new and updated <a href=\"https:\/\/www.youtube.com\/watch?v=agcshSPYqxA\" data-type=\"link\" data-id=\"https:\/\/www.youtube.com\/watch?v=agcshSPYqxA\" target=\"_blank\" rel=\"noopener\">\u2018Mini Autonomous Reference Vehicle\u201d <\/a>(MARV) demonstrates this concept in action and a new interactive IVI demo featuring <a href=\"https:\/\/www.qt.io\/industry\/qt-in-automotive\/outrun\" target=\"_blank\" rel=\"noopener\">Outrun Automotive HMI from Qt<\/a><\/li>\n<\/ul>\n\n\n\n<p><em><strong>That PAVE360 supports the full CI\/CD development flow, including test and validation<\/strong>:<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>A digital twin is not just for pre-hardware modelling and development, it can be used later in the CI\/CD process, such as, for test and validation of new features or fixes introduced in OTA updates<\/li>\n\n\n\n<li><a href=\"https:\/\/www.wipro.com\/automotive\/services\/software-defined-vehicle\/\" target=\"_blank\" rel=\"noopener\">Wipro<\/a> will show how they used PAVE360 to build vECU for their <strong>test and validation process<\/strong> offering<\/li>\n\n\n\n<li><a href=\"https:\/\/www.tracetronic.com\/solutions\/infotainment\/\" target=\"_blank\" rel=\"noopener\">Tracetronic<\/a> will show how their <strong>electronic test software<\/strong> for IVI applications, can be used to start testing early, pre HW<\/li>\n<\/ul>\n\n\n\n<p><strong><em>Real world validation<\/em><\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>PAVE360 can demonstrate today how digital twin can be used in conjunction with real hardware, including actual production vehicles to give real-time modelling results<\/li>\n<\/ul>\n\n\n\n<p>All these elements combine to show that PAVE360 solutions makes<strong> virtual-to-vehicle <\/strong>a reality. Come and see us in <a href=\"https:\/\/www.embedded-world.de\/en\/exhibitors-products\/s\/siemens-digital-industries-software\" target=\"_blank\" rel=\"noopener\">Hall 4, Booth 530 <\/a>to find out more!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>At this year\u2019s Embedded World, the focus for the PAVE360 team is once again Software Defined Vehicle (SDV) . At&#8230;<\/p>\n","protected":false},"author":98736,"featured_media":173,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"spanish_translation":"","french_translation":"","german_translation":"","italian_translation":"","polish_translation":"","japanese_translation":"","chinese_translation":"","footnotes":""},"categories":[10,1],"tags":[336,27,334,335],"industry":[44,45,46,59],"product":[],"coauthors":[331],"class_list":["post-160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-news","tag-automotive","tag-digital-twin","tag-pave360","tag-sdv","industry-automotive-transportation","industry-automotive-oems","industry-automotive-suppliers","industry-electronics-semiconductors"],"featured_image_url":"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/73\/2025\/02\/PAVE360-image-1920x1080-1.png","_links":{"self":[{"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/posts\/160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/users\/98736"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/comments?post=160"}],"version-history":[{"count":4,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/posts\/160\/revisions"}],"predecessor-version":[{"id":176,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/posts\/160\/revisions\/176"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/media\/173"}],"wp:attachment":[{"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/media?parent=160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/categories?post=160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/tags?post=160"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/industry?post=160"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/product?post=160"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/pave360\/wp-json\/wp\/v2\/coauthors?post=160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}