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\u201cI want it, and I want it now!\u201d<\/P>
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<\/SPAN><\/P> You may have heard these words come out of your child\u2019s mouth at one point or another, or perhaps your inner child has stamped its foot while snarling this phrase. Whatever the case may be, the fact remains that we live in a culture of now.<\/SPAN><\/P> <\/SPAN><\/P> The ever increasing speed at which technology improves and changes has conditioned society to want new and improved products sooner. While we may not always express our wants in such a straightforward and demanding way, the expectation is there.<\/SPAN><\/P><\/p>\n \u201cThe development lifecycle at Nissan<\/A> is being shortened all the time,\u201d Nissan senior engineer Ian Keen says.<\/P><\/p>\n This phenomenon is not unique to Nissan. So what does this mean for you as a design engineer? You face pressure to not only deliver products faster, but you’re also expected to be better at what you do. <\/P> <\/SPAN><\/P> Nissan decided the solution was to improve their process by improving their PLM solution, according to vice president of Nissan vehicle design and development in Europe, David Moss. <\/P><\/p>\n \u201cNX offered us a lot of advantages from both the quality and timing perspectives,\u201d says David.<\/P><\/p>\n Nissan engineers saw the immediate benefit to their work as well. With NX CAD they were able to take styling data from their studio in Paddington to develop the new Qashqai, reducing data creation time by 20%. <\/P><\/p>\n Nissan also used Teamcenter<\/A> to collaborate and work in real time with team members from around the world. <\/P><\/p>\n Watch the entire case study video here to learn more on the new Nissan Qashqai<\/A> made possible with Siemens\u2019 NX CAD and Teamcenter.<\/P> <\/p>\n
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