{"id":770,"date":"2012-02-23T23:09:38","date_gmt":"2012-02-24T07:09:38","guid":{"rendered":"https:\/\/blogs.plm.automation.siemens.com\/t5\/Siemens-PLM-Corporate-Blog\/LEGO-World-2012-and-Siemens-PLM-Software\/ba-p\/334829"},"modified":"2026-03-26T11:02:12","modified_gmt":"2026-03-26T15:02:12","slug":"lego-world-2012-and-siemens-plm-software","status":"publish","type":"post","link":"https:\/\/blogs.sw.siemens.com\/news\/lego-world-2012-and-siemens-plm-software\/","title":{"rendered":"LEGO World 2012 and Siemens PLM Software"},"content":{"rendered":"<p><P>The <a href=\"http:\/\/www.legoworld.dk\/om-legor-world\/om-legor-world\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">11th annual LEGO World Fair<\/A> was held in Copenhagen, Denmark on Feb 16 \u2013 Feb 19 2012. In addition to 16 trucks filled with 10 tons of LEGO&#8217;s, Siemens PLM was there to demonstrate tools that <a href=\"https:\/\/aboutus.lego.com\/en-US\/lego-group\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Lego<\/A> plans to use to manage the digital world.<BR \/><BR \/><IFRAME width=\"425\" height=\"355\" src=\"https:\/\/www.youtube.com\/v\/aqpFyKoJdzE\"><\/IFRAME><BR \/><BR \/>Going beyond the physical brick and into augmented reality, video games and mobile applications, Lego is using <a href=\"http:\/\/www.plm.automation.siemens.com\/en_us\/products\/nx\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">NX<\/A> software to design, control and manage the data that is needed to create new products. More than 40,000 people who attended the show were able to see the technology first hand, which is the result of a 20 year partnership with Lego.<BR \/><BR \/><IMG class=\"alignleft\" src=\"http:\/\/www.legoworld.dk\/uploads\/RTEmagicC__X6P0334.JPG.jpg\" alt=\"\" width=\"220\" height=\"157\" \/><BR \/><BR \/>Being <a href=\"http:\/\/www.eweek.org\/Home.aspx\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">National Engineers Week<\/A> in the U.S., it\u2019s important to note that having <a href=\"http:\/\/blog.industrysoftware.automation.siemens.com\/blog\/2012\/02\/22\/meet-future-engineer-jon-nibert\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">future engineers see this technology first hand <\/A>is helping to \u201cinspire the builders of tomorrow\u201d.<BR \/><BR \/>P.S. I&#8217;m the proud father of an Engineer, that grew up playing with Lego&#8217;s!<STRONG><img decoding=\"async\" id=\"smileyhappy\" class=\"emoticon emoticon-smileyhappy\" src=\"https:\/\/siemensplm.i.lithium.com\/i\/smilies\/16x16_smiley-happy.png\" alt=\"Smiley Happy\" title=\"Smiley Happy\" \/><\/STRONG><BR \/><BR \/><STRONG>&nbsp;<\/STRONG><BR \/><BR \/><STRONG>&nbsp;<\/STRONG><BR \/><BR \/><STRONG>&nbsp;<\/STRONG><BR \/><BR \/><STRONG>&nbsp;<\/STRONG><BR \/><BR \/>Jerry<\/P><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The 11th annual LEGO World Fair was held in Copenhagen, Denmark on Feb 16 \u2013 Feb 19 2012. In addition to 16 trucks filled with 10 tons of LEGO&#8217;s, Siemens PLM was there to demonstrate tools that Lego p&#8230;<\/p>\n","protected":false},"author":61891,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spanish_translation":"","french_translation":"","german_translation":"","italian_translation":"","polish_translation":"","japanese_translation":"","chinese_translation":"","footnotes":""},"categories":[1],"tags":[],"industry":[],"product":[],"coauthors":[],"class_list":["post-770","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/posts\/770","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/users\/61891"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/comments?post=770"}],"version-history":[{"count":1,"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/posts\/770\/revisions"}],"predecessor-version":[{"id":771,"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/posts\/770\/revisions\/771"}],"wp:attachment":[{"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/media?parent=770"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/categories?post=770"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/tags?post=770"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/industry?post=770"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/product?post=770"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/news\/wp-json\/wp\/v2\/coauthors?post=770"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}