The cascading effect of technological evolution, rising and changing consumer expectations, and constant product innovation is forcing brands to reconsider…
The cosmetics and beauty industry has always been on the cutting edge of product innovation, adapting to consumer demands, new…
New infographic: How digitalization and the digital twin drive innovation efficiency The Consumer Packaged Goods (CPG) industry is faced with…
Consumers care about their impact on the planet Consumers’ desire to purchase sustainable products has grown in recent years, fueled…
The size of a company may matter, but bigger isn’t always better. This realization is hitting leading companies in the…
Empowered by social interactions, more access to information, various product choices, and imagination, consumers’ desire to purchase custom-made goods has…