{"id":882,"date":"2024-07-09T17:43:49","date_gmt":"2024-07-09T21:43:49","guid":{"rendered":"https:\/\/blogs.sw.siemens.com\/aws\/?p=882"},"modified":"2026-03-27T09:55:13","modified_gmt":"2026-03-27T13:55:13","slug":"siemens-and-aws-go-big-at-hannover-messe-2024","status":"publish","type":"post","link":"https:\/\/blogs.sw.siemens.com\/aws\/2024\/07\/09\/siemens-and-aws-go-big-at-hannover-messe-2024\/","title":{"rendered":"The partners. The engaged customers. The active and lively conversations\u2026 Siemens and AWS go big at Hannover Messe 2024"},"content":{"rendered":"\n<p>It\u2019s the world\u2019s premier industrial trade show.<\/p>\n\n\n\n<p>This year\u2019s Hannover Messe 2024 welcomed close to 130,000 visitors representing 150 countries. Attendees got to see over 4,000 exhibits covering the latest in industrial automation \u2013 and witnessed associated technologies in sustainability, digital transformation, the industrial metaverse, GenAI, cloud computing and more.<\/p>\n\n\n\n<p>Speaking of cloud computing and the increasing popularity of working in the cloud, Siemens and AWS continue to break new ground in this area. At this year\u2019s show we shared a strong presence highlighting the successes of our partnership. This collaboration has blossomed into a wonderful relationship as many visitors (and customers) will attest.<\/p>\n\n\n\n<p>Before we visit the Siemens stage and the AWS booth, it might be a good idea to first stop by the Siemens \u201cInnovation Hub.\u201d A rather unique experience at HM 2024 with totally breakthrough stuff.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Siemens at #HM24 - The show ...\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/893sKq5mffc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p><em>A huge hit&#8230; Watch this technology overview video by Siemens to get a taste of what transpired at the show.<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Siemens \u201cInnovation Hub\u201d \u2013 a showcase of digital transformation technologies<\/h2>\n\n\n\n<p>As we explore the technologies within the Siemens Innovation Hub, it\u2019s important to realize AWS has helped to make some of these digital transformation technologies a reality whether it\u2019s through high-performance computing, access to the private\/public\/hybrid cloud, tapping into Siemens SaaS offerings on AWS Cloud, or the integration of AWS cloud services and products into Siemens software.<\/p>\n\n\n\n<p>Visitors at the Siemens Innovation Hub were treated to a deep dive on our latest innovations and experienced how technology feeds the industrial world today \u2013 and well into the future.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Technologies inside the Siemens Innovation Hub:<\/h4>\n\n\n\n<p>&#8211; <a href=\"https:\/\/www.siemens.com\/uk\/en\/products\/xcelerator.html\" target=\"_blank\" rel=\"noopener\"><strong>Siemens Xcelerator:<\/strong><\/a><strong> <\/strong>Siemens&nbsp;Xcelerator&nbsp;is our open digital business platform for accelerating the digital&nbsp;transformation. Now more than ever, speed&nbsp;matters and Siemens Xcelerator enables&nbsp;customers to move at the speed of software&nbsp;to unlock value faster.<br><br>&#8211; <a href=\"https:\/\/www.sw.siemens.com\/en-US\/technology\/digital-twin\/\" target=\"_blank\" rel=\"noopener\"><strong>Digital Twin:<\/strong><\/a><strong> <\/strong>A digital twin is a digital representation of a physical asset or process (e.g., product, machine, production, plant).&nbsp;A digital twin can replay and analyze the past, reflect the present, and predict future states.<br><br>&#8211; <a href=\"https:\/\/www.siemens.com\/global\/en\/company\/digital-transformation\/industrial-metaverse.html\" target=\"_blank\" rel=\"noopener\"><strong>Industrial Metaverse:<\/strong><\/a><strong> <\/strong>In the industrial metaverse users experience the digital twin&nbsp;in an&nbsp;immersive and interactive environment&nbsp;where the virtual world becomes \u201cmore&nbsp;real than the real world.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Sony-immersive-experience-check-if-correct-1-1024x576.jpeg\" alt=\"\" class=\"wp-image-961\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Sony-immersive-experience-check-if-correct-1-1024x576.jpeg 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Sony-immersive-experience-check-if-correct-1-600x338.jpeg 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Sony-immersive-experience-check-if-correct-1-768x432.jpeg 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Sony-immersive-experience-check-if-correct-1-395x222.jpeg 395w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Sony-immersive-experience-check-if-correct-1-900x506.jpeg 900w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Sony-immersive-experience-check-if-correct-1.jpeg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Siemens and Sony Corporation are partnering to enable immersive engineering by introducing a solution that combines software from the Siemens Xcelerator portfolio with Sony\u2019s XR head-mounted display. Read the press release <\/em><a href=\"https:\/\/newsroom.sw.siemens.com\/en-US\/siemens-rl24-sony-siemens-nx\/\" target=\"_blank\" rel=\"noopener\"><em>here<\/em><\/a><em>.<\/em><\/figcaption><\/figure>\n\n\n\n<p>&#8211; <a href=\"https:\/\/www.siemens.com\/global\/en\/products\/automation\/topic-areas\/artificial-intelligence-in-industry\/industrial-ai-enabled-operations.html\" target=\"_blank\" rel=\"noopener\"><strong>Industrial AI:<\/strong><\/a><strong> <\/strong>Industrial AI refers to the application of AI in an industrial context designed to meet the rigorous requirements and standards of the most demanding environments. With the ability to handle big data from machines and detect complex patterns, industrial AI supercharges digital transformation.<\/p>\n\n\n\n<p>&#8211; <a href=\"https:\/\/www.siemens.com\/us\/en\/company\/sustainability.html?gclid=EAIaIQobChMIo87X09yuhgMV4B-tBh1_pA7NEAAYASAAEgJBPvD_BwE&amp;acz=1&amp;gad_source=1\" target=\"_blank\" rel=\"noopener\"><strong>Sustainability:<\/strong><\/a><strong> <\/strong>Every day Siemens impacts the world by providing innovative solutions tackling challenges in areas of environmental protection, decarbonization, health and safety. Our sustainability solutions have one clear goal: making the world a more livable, sustainable and inclusive place.<\/p>\n\n\n\n<p>&#8211; <a href=\"https:\/\/www.siemens.com\/global\/en\/products\/automation\/topic-areas\/it-ot-convergence.html\" target=\"_blank\" rel=\"noopener\"><strong>IT\/OT Convergence:<\/strong><\/a><strong> <\/strong>By converging IT and OT, data can flow vertically from field devices and sensors to edge computing and cloud and up to application development platforms. The end result is generating systemic value from the shop floor to the top floor, <a href=\"https:\/\/aws.amazon.com\/blogs\/industries\/ot-it-integration-aws-and-siemens-breakdown-data-silos-by-closing-the-machine-to-cloud-gap\/\" target=\"_blank\" rel=\"noopener\">empowering users like never before<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Siemens and AWS collaboration \u2013 stronger than ever and ready to bring you the latest in GenAI<\/h2>\n\n\n\n<p>In the past two years, Siemens and AWS made news whenever our software (<a href=\"https:\/\/plm.sw.siemens.com\/en-US\/teamcenter\/teamcenter-x-cloud-plm\/\" target=\"_blank\" rel=\"noreferrer noopener\">Teamcenter X<\/a>, <a href=\"https:\/\/newsroom.sw.siemens.com\/en-US\/siemens-rl24-nx-x\/\" target=\"_blank\" rel=\"noopener\">NX X<\/a>, <a href=\"https:\/\/plm.sw.siemens.com\/en-US\/insights-hub\/\" target=\"_blank\" rel=\"noopener\">Insights Hub<\/a>, <a href=\"https:\/\/newsroom.sw.siemens.com\/en-US\/siemens-rl24-simcenter-x\/\" target=\"_blank\" rel=\"noopener\">Simcenter X<\/a>, <a href=\"https:\/\/newsroom.sw.siemens.com\/en-US\/siemens-rl24-opcenter-x\/\" target=\"_blank\" rel=\"noopener\">Opcenter X<\/a>, <a href=\"https:\/\/newsroom.sw.siemens.com\/en-US\/siemens-rl24-zel-x\/\" target=\"_blank\" rel=\"noopener\">Zel X<\/a> and <a href=\"https:\/\/www.mendix.com\/\" target=\"_blank\" rel=\"noopener\">Mendix<\/a>) was made available as a SaaS offering on AWS Cloud. Today, our collaboration grows even stronger as we make it easier for businesses of all sizes to build and scale generative artificial intelligence (GenAI) applications. &nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/newsroom.sw.siemens.com\/en-US\/siemens-ces-aws\/\" target=\"_blank\" rel=\"noopener\">Already Siemens has integrated Amazon Bedrock<\/a> &#8211; a service that offers a choice of high-performing foundation models from leading AI companies via a single API, along with security, privacy, and AI capabilities &#8211; with Mendix, the leading low-code application platform from Siemens. <a href=\"https:\/\/blogs.sw.siemens.com\/opcenter\/cloud-based-mes-opcenter-aws\/\" target=\"_blank\" rel=\"noreferrer noopener\">Siemens Opcenter Intelligence Cloud is also being integrated with Amazon Outpost<\/a> to give cloud-native manufacturing operations a more immediate and intuitive way to take corrective actions faster in order to improve overall productivity.<\/p>\n\n\n\n<p>The <a href=\"https:\/\/www.prnewswire.com\/news-releases\/siemens-and-aws-join-forces-to-democratize-generative-ai-in-software-development-302029135.html\" target=\"_blank\" rel=\"noopener\">Mendix-Amazon Bedrock<\/a> and <a href=\"https:\/\/aws.amazon.com\/marketplace\/pp\/prodview-bwszbef5tz5bi\" target=\"_blank\" rel=\"noreferrer noopener\">Opcenter-Amazon Outpost<\/a> integrations are examples of what the Siemens and AWS partnership is doing to bring <a href=\"https:\/\/www.siemens.com\/global\/en\/products\/services\/gbs\/our-insights\/newsroom\/generative-ai.html\" target=\"_blank\" rel=\"noopener\">GenAI capabilities<\/a> to our customers. Keep in mind, upmost in whatever we do, is the protection of a company\u2019s intellectual property. Our GenAI solutions take extra measures and precautions to protect a company\u2019s sensitive and private data.<\/p>\n\n\n\n<p>At the show Siemens and AWS showcased how GenAI is seamlessly integrated into Mendix and Teamcenter X providing users with secure, up-to-date and pre-integrated industry capabilities and features.<\/p>\n\n\n\n<p>The response to these offerings was an overwhelming \u201cthank you\u201d and please don\u2019t stop!<\/p>\n\n\n\n<p>If you\u2019re curious about the details regarding the Mendix-Amazon integration, please click <a href=\"https:\/\/www.mendix.com\/blog\/aws-and-mendix\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Tony-H-at-HM2024-1024x768.jpg\" alt=\"\" class=\"wp-image-897\" style=\"aspect-ratio:1;width:829px;height:auto\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Tony-H-at-HM2024-1024x768.jpg 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Tony-H-at-HM2024-600x450.jpg 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Tony-H-at-HM2024-768x576.jpg 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Tony-H-at-HM2024-1536x1153.jpg 1536w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Tony-H-at-HM2024-2048x1537.jpg 2048w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Tony-H-at-HM2024-900x675.jpg 900w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>In show of support and testament to the Siemens and AWS collaboration, Tony Hemmelgarn, <\/em><br><em>CEO of Siemens Digital Industries Software, stops by the AWS booth.<\/em><\/figcaption><\/figure><\/div>\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Next up: Siemens and AWS presentations<\/h2>\n\n\n\n<p>From the Siemens main stage to the AWS booth, and the many booths of our partners, this year\u2019s show was all about Siemens and AWS collaborating to simplify, accelerate, and scale digital transformation.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">A few of the presentation highlights:<\/h4>\n\n\n\n<p><strong>Customer: Toyota<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"641\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Siemens-AWS-Toyota-1024x641.png\" alt=\"\" class=\"wp-image-906\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Siemens-AWS-Toyota-1024x641.png 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Siemens-AWS-Toyota-600x376.png 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Siemens-AWS-Toyota-768x481.png 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Siemens-AWS-Toyota-900x564.png 900w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Siemens-AWS-Toyota.png 1057w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-medium-font-size\"><strong>Siemens stage presentation:<\/strong><a><strong><br><\/strong><\/a><strong>&nbsp;\u201c<\/strong><em>Unlocking manufacturing efficiency: How Opcenter Execution Discrete on <\/em><br>  <em>AWS is revolutionizing Toyota\u2019s digitalization journey\u201d<br><\/em><br><strong>Overview:<\/strong><br>The automotive industry is experiencing a monumental shift as digitalization takes center stage. In this presentation, learn how Toyota, Siemens and AWS worked together to revolutionize the automotive industry.<br><br><strong>Presenters:<br><\/strong>-Maurizio Pazzini, Vice President Solution Engineering &amp; Realization, Siemens Industry Software<br>-Mahi Duggirala, Senior Manager BEV Platforms Plant Engineering &amp; Digital Manufacturing<br>&nbsp; Toyota Motors North America,<br>-Emad Mankbadi, Principal Solutions Architect, Amazon Web Services<br><br><a href=\"https:\/\/blogs.sw.siemens.com\/opcenter\/unlocking-manufacturing-efficiency-can-opcenter-ex-foundation-on-aws-cloud-revolutionize-your-production-line\/\">Visit the blog<\/a> to watch the presentation.<\/p>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Customer: Vivix (Glass Manufacturer)<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Vivix-at-HM2024-1024x576.png\" alt=\"\" class=\"wp-image-1017\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Vivix-at-HM2024-1024x576.png 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Vivix-at-HM2024-600x338.png 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Vivix-at-HM2024-768x432.png 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Vivix-at-HM2024-395x222.png 395w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Vivix-at-HM2024-900x506.png 900w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Vivix-at-HM2024.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Siemens stage presentation:<br>\u201c<\/strong><em>Democratize AI-enhanced industrial applications \u2013 Vivix journey with Mendix and AWS\u201d<\/em><\/p>\n\n\n\n<p><strong>Overview:<\/strong><br>See how Vivix, South America\u2019s largest glass manufacturer, transformed low-code technology by infusing Mendix from Siemens with Gen AI capabilities from AWS. <\/p>\n\n\n\n<p><strong>Presenters:<br><\/strong>-Raffaello Lepratti, Global Vice President, Industrial Manufacturing, Mendix \u2013 A Siemens Business<br>-Aristoteles Terceiro Neto, Industrial Transformation Manager, Vivix Brazil<br>-Raymond Kok, CEO, Mendix, A Siemens Business<\/p>\n\n\n\n<p><a href=\"https:\/\/hm.virtualevent.siemens.com\/share-event\/JxwRHNAXZbGHPLBg-FAqrjoZ5\/?path=%2Fen%2F\" target=\"_blank\" rel=\"noopener\">Watch the panel discussion here<\/a>. <\/p>\n\n\n\n<p><a href=\"https:\/\/www.mendix.com\/customer-stories\/vivix-transforms-glass-manufacturing-for-a-clearer-future\/#:~:text=Vivix%20Vidros%20Planos%20produces%20float,funded%20by%20100%25%20Brazilian%20capital.\" target=\"_blank\" rel=\"noopener\">Read the case study.<\/a><\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Industrial Manufacturing: Batteries<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Dale-Tutt-at-HM2024-1024x576.png\" alt=\"\" class=\"wp-image-1018\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Dale-Tutt-at-HM2024-1024x576.png 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Dale-Tutt-at-HM2024-600x338.png 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Dale-Tutt-at-HM2024-768x432.png 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Dale-Tutt-at-HM2024-1536x864.png 1536w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Dale-Tutt-at-HM2024-395x222.png 395w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Dale-Tutt-at-HM2024-900x506.png 900w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/Dale-Tutt-at-HM2024.png 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><strong>AWS booth presentation:<br>\u201c<\/strong><em>Unlocking scalable and cost-effective battery production with Siemens and AWS\u201d<\/em><br><em><br><\/em><strong>Overview:<\/strong><br>The battery industry and the rise of the Gigafactory are faced with many challenges ranging from efficiency, quality and performance. See how Siemens and AWS came together to successfully address these challenges.<\/p>\n\n\n\n<p><strong>Presenters:<br><\/strong>-Dale Tutt, Vice President, Industry Strategy Siemens Industry Software<br>-Maria Rueter, Senior Partner Development Manager \u2013 Industrial Manufacturing, AWS<\/p>\n\n\n\n<p><a href=\"https:\/\/youtu.be\/s7esNMz1uYI\" target=\"_blank\" rel=\"noopener\">Watch the Dale and Maria presentation here.<\/a><br><\/p>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 class=\"wp-block-heading\">Additional presentations:<\/h4>\n\n\n\n<p>&#8211; The battery industry is faced with many challenges. Here why leading companies are selecting Siemens and AWS as preferred partners.<br><a href=\"https:\/\/hm.virtualevent.siemens.com\/share-event\/lZTh7vfWFxZvuWRt-oMsFw1gQ\/?path=%2Fen%2F\" target=\"_blank\" rel=\"noopener\">\u201c<em><u>Unlocking Scalable and Cost-effective Battery Production with Siemens and AWS\u201d<\/u><\/em><\/a><br><br>&#8211; Enabling software-defined manufacturing with industrial edge and cloud services, the combined edge-to-cloud offering from Siemens and AWS accelerates and simplifies the machine-to-edge and edge-to-cloud experience for seamless data integration and workflow management across OT and IT environments.<br><em><u><a href=\"https:\/\/hm.virtualevent.siemens.com\/share-event\/0dHTyuLQddJ8BgpQ-gMOtGh3h\/?path=%2Fen%2F\" target=\"_blank\" rel=\"noopener\">\u201cEdge to Cloud harmony: Siemens and AWS Bridge the Gap Between IT and OT\u201d<\/a><\/u><\/em><br><br>&#8211; Learn about how Insights Hub inspires innovative answers to real business problems. Insights Hub transforms the world of smart manufacturing and operations with its industrial IoT solutions.<br><em><u><a href=\"https:\/\/hm.virtualevent.siemens.com\/share-event\/Og8xgaC8vGv0jw0x-XRvrB0xn\/?path=%2Fen%2F\" target=\"_blank\" rel=\"noopener\">\u201cGenerating Insights and Business Value From Industrial IoT Data While Improving Operational Decision Making\u201d<\/a><\/u><\/em><\/p>\n\n\n\n<p>&#8211; The partner landscape is changing and collaboration is key. At Siemens, customers are experiencing just how diverse IT\/OT partnerships within an ecosystem can be. This panel shares numerous rewarding partner journeys and success stories.<br><em><u><a href=\"https:\/\/hm.virtualevent.siemens.com\/share-event\/vL0OP0NXedeSXo3w-41ZfEpTM\/?path=%2Fen%2F\" target=\"_blank\" rel=\"noopener\">\u201cDriving Transformation: Exploring Diverse Partner Journeys in the Evolving IT\/OT Partner Landscape\u201d<\/a><\/u><br><\/em><br>&#8211; Electronics Factory Erlangen partners with AWS to utilize its cloud-based ML training to handle image data on the shopfloor more efficiently and at a more cost-optimal process.<br><em><u><a href=\"https:\/\/hm.virtualevent.siemens.com\/share-event\/02aVuCDFzAecP8Pz-IBdBF705\/?path=%2Fen%2F\" target=\"_blank\" rel=\"noopener\">\u201cScaling and Operating Computer Vision Models From Cloud to Edge\u201d<\/a><\/u><br><\/em><\/p>\n\n\n\n<div style=\"height:31px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Roland-visit-to-AWS-booth-with-Doug-Bellin-pic-2-1024x768.jpeg\" alt=\"\" class=\"wp-image-928\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Roland-visit-to-AWS-booth-with-Doug-Bellin-pic-2-1024x768.jpeg 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Roland-visit-to-AWS-booth-with-Doug-Bellin-pic-2-600x450.jpeg 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Roland-visit-to-AWS-booth-with-Doug-Bellin-pic-2-768x576.jpeg 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Roland-visit-to-AWS-booth-with-Doug-Bellin-pic-2-900x675.jpeg 900w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Roland-visit-to-AWS-booth-with-Doug-Bellin-pic-2.jpeg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Siemens AG Chief Executive Officer, Roland Busch, strolls the AWS booth.<\/em><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Good times, good company \u2013 the Siemens Kiosk <br>at the AWS booth<br><\/h2>\n\n\n\n<p>At the AWS booth, our message to visitors was how to accelerate their digital transformation, how to eliminate boundaries and how to <a href=\"https:\/\/www.sw.siemens.com\/en-US\/digital-transformation\/cloud\/siemens-aws-partnership\/\" target=\"_blank\" rel=\"noopener\">create without limits.&nbsp;<\/a>The message was supported by our two themes  \u201cAccelerated Product Engineering\u201d and the SaaS offerings and services available in our <a href=\"https:\/\/newsroom.sw.siemens.com\/en-US\/siemens-rl24-xcelerator-as-a-service\/\" target=\"_blank\" rel=\"noopener\">\u201cSiemens Xcelerator as a Service\u201d<\/a> portfolio.<\/p>\n\n\n\n<p>Visitors had a chance to learn about Siemens Xcelerator as a Service and how we combine the digital and real worlds to support customers of all sizes in their digital transformation. Through <a href=\"https:\/\/blogs.sw.siemens.com\/xcelerator\/2021\/08\/20\/digital-threads-and-business-processes\/\">digital threads <\/a>and industry solutions, Siemens and AWS accelerate product engineering to simplify, accelerate, and scale the digital transformation for our customers.<\/p>\n\n\n\n<p>Siemens software on display included <a href=\"https:\/\/plm.sw.siemens.com\/en-US\/teamcenter\/teamcenter-x-cloud-plm\/\" target=\"_blank\" rel=\"noopener\">Teamcenter X<\/a>, <a href=\"https:\/\/trials.sw.siemens.com\/en-US\/trials\/nx-x-online-cad\" target=\"_blank\" rel=\"noopener\">NX X<\/a>, <a href=\"https:\/\/www.mendix.com\/\" target=\"_blank\" rel=\"noopener\">Mendix<\/a>, <a href=\"https:\/\/plm.sw.siemens.com\/en-US\/insights-hub\/?pk_vid=7c69ada51434f2cb0a6e6f71e59e9d981719610665971c4d\" target=\"_blank\" rel=\"noopener\">Insights Hub<\/a>, and others \u2013 all highlighting how to accelerate product design and engineering. Siemens and AWS also showcased how GenAI is seamlessly integrated into solutions like Mendix low-code platform.<\/p>\n\n\n\n<p>Finally, we highlighted our active involvement in the battery industry. We presented a real-world customer case study highlighting how Siemens digital threads and AWS establish an integrated design flow culminating in an Industrial Metaverse for more sustainable battery manufacturing<em>. <\/em>(Ask AWS for BCJ, Siemens and AWS video.)<\/p>\n\n\n\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=uvoZkr83dYg\" target=\"_blank\" rel=\"noopener\">Here&#8217;s a video panel discussion on the industrial metaverse involving Siemens, AWS, NVIDIA, Delta Electronics and the Boston Consulting Group<\/a>.<\/p>\n\n\n\n<p>The Siemens and AWS collaboration has touched many technologies and customers.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>AWS presentations with Siemens include:<\/strong><\/h4>\n\n\n\n<p>&#8211; Technological advancements such as AI\/GenAI are reshaping how manufacturers approach their competitive advantage \u2013 at an accelerated pace to increase productivity, optimize processes and empower data-driven decisions. <br><em><u><a href=\"https:\/\/youtu.be\/Gf2voPy6xGM\" target=\"_blank\" rel=\"noopener\">\u201cDemocratize AI\/Gen AI in manufacturing industries\u201d<\/a><\/u><\/em><\/p>\n\n\n\n<p>&#8211; This presentation highlights how Siemens and AWS are bringing necessary digital transformation to companies to achieve giga scale Li-ion battery production with high quality and low scrap rates as well as to ensure sustainable factory operation.<br><em><a href=\"https:\/\/youtu.be\/s7esNMz1uYI\" target=\"_blank\" rel=\"noopener\">\u201c<u>Unlocking scalable and cost-effective battery production with Siemens and AWS\u201d<\/u><\/a><\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"550\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/08\/number-three-image-1024x550.png\" alt=\"\" class=\"wp-image-1091\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/08\/number-three-image-1024x550.png 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/08\/number-three-image-600x323.png 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/08\/number-three-image-768x413.png 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/08\/number-three-image-900x484.png 900w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/08\/number-three-image.png 1172w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Siemens and AWS customer, Frontmatec, a Denmark-based food processing OEM discusses the benefits <\/em><br><em>of IT\/OT convergence and what it means to their end-customers.<\/em><\/figcaption><\/figure>\n\n\n\n<p>&#8211; See how industrial customers build their data foundation and scale to improve industrial operations with AWS IoT Services and Siemens Industrial Edge. The streamlined edge-to-cloud experience accelerates data collection, processing and contextualization.<br><em><u><a href=\"https:\/\/www.youtube.com\/watch?v=axvLzLtMKtw\" target=\"_blank\" rel=\"noopener\">\u201cHow industrial manufacturing brings OT and IT together with Edge and Cloud\u201d<\/a><\/u><\/em><\/p>\n\n\n\n<div style=\"height:19px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Watch the video: Siemens&#8217; Dr. Wagner SVP Insights Hub stops by the AWS booth<\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Increase production performance with Siemens and AWS\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/SKSFNDKiTCc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Dr. Ralf M. Wagner, SVP Insights Hub, Siemens, stops by the AWS booth to talk about how Siemens and AWS are making <a href=\"https:\/\/plm.sw.siemens.com\/en-US\/insights-hub\/?pk_vid=7c69ada51434f2cb0a6e6f71e59e9d981719610665971c4d\" target=\"_blank\" rel=\"noopener\">Insights Hub<\/a> the defacto tool for manufacturers who are looking for new ways to identify and act upon manufacturing data. Together, Siemens and AWS are making much-needed data available for all to use quickly, easily and with very little hassle.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A quick word on the industrial metaverse: A hot topic at the show <\/h2>\n\n\n\n<div class=\"wp-block-media-text has-media-on-the-right is-stacked-on-mobile\" style=\"grid-template-columns:auto 56%\"><div class=\"wp-block-media-text__content\">\n<p>In the <a href=\"https:\/\/www.siemens.com\/global\/en\/company\/digital-transformation\/industrial-metaverse\/redefining-reality-3-key-building-blocks-for-the-industrial-metaverse.html\" target=\"_blank\" rel=\"noopener\">industrial metaverse<\/a>, customers experience the digital twin in an immersive, interactive user experience where the virtual world becomes \u201cmore real than the real world.\u201d In the digital world, all information used to describe the physical world can be modeled, simulated, contextualized and verified ensuring the virtual experience accurately mirrors reality. Customers gain a competitive advantage ensuring their products and services fully meet the needs of their market and customers by fully verifying and optimizing the operations of their business, products and assets.<\/p>\n<\/div><figure class=\"wp-block-media-text__media\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/20240423_SIEMENS_HMI2024_Atmo_00033-1024x683.jpg\" alt=\"\" class=\"wp-image-933 size-full\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/20240423_SIEMENS_HMI2024_Atmo_00033-1024x683.jpg 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/20240423_SIEMENS_HMI2024_Atmo_00033-600x400.jpg 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/20240423_SIEMENS_HMI2024_Atmo_00033-768x512.jpg 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/20240423_SIEMENS_HMI2024_Atmo_00033-1536x1024.jpg 1536w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/20240423_SIEMENS_HMI2024_Atmo_00033-2048x1365.jpg 2048w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/20240423_SIEMENS_HMI2024_Atmo_00033-900x600.jpg 900w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>The industrial metaverse is a collaborative effort with a broad ecosystem of technology partners, but we can say that the most critical building blocks are here right now \u2013 and they are all part of Siemens Xcelerator, our open digital business platform, which include the digital twin, software-defined automation and Data and AI.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.siemens.com\/global\/en\/company\/digital-transformation\/industrial-metaverse\/digital-twins-first-strides-into-the-industrial-metaverse.html\" target=\"_blank\" rel=\"noopener\"><strong>The digital twin<\/strong>:<\/a> Experiencing the digital twin in the industrial metaverse, users can interact in an immersive experience and validate their digital twins are performing as planned. View the digital twin in high-fidelity and interact with it real time, allowing instant troubleshooting, detect bottlenecks and rewind to pinpoint issues before the occur.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"https:\/\/www.siemens.com\/global\/en\/company\/digital-transformation\/industrial-metaverse\/redefining-reality-3-key-building-blocks-for-the-industrial-metaverse.html\" target=\"_blank\" rel=\"noopener\">Software-defined automation<\/a><\/strong> streamlines operations through efficiency, scalability, and simplicity, while providing users with intuitive programming options.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.siemens.com\/global\/en\/company\/digital-transformation\/industrial-metaverse\/redefining-reality-3-key-building-blocks-for-the-industrial-metaverse.html\" target=\"_blank\" rel=\"noopener\"><strong>Data and AI<\/strong>:<\/a> In the industrial metaverse, all data from any source can be brought together and contextualized and viewed in a \u201cSingle Pane of Glass.\u201d Using AI in the industrial metaverse, users identify issues, take action and see impact before updating the physical world. You are able to ingest data from the real and digital worlds for real-time insight and get visibility into unknown issues. Using AI identifies issues with recommended actions,&nbsp; allowing communication with machines in cyber-physical interaction.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"560\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Screenshot-AWS-SIEMENS-BCG-and-NVIDIA-panel-1024x560.jpg\" alt=\"\" class=\"wp-image-1124\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Screenshot-AWS-SIEMENS-BCG-and-NVIDIA-panel-1024x560.jpg 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Screenshot-AWS-SIEMENS-BCG-and-NVIDIA-panel-600x328.jpg 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Screenshot-AWS-SIEMENS-BCG-and-NVIDIA-panel-768x420.jpg 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Screenshot-AWS-SIEMENS-BCG-and-NVIDIA-panel-1536x840.jpg 1536w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Screenshot-AWS-SIEMENS-BCG-and-NVIDIA-panel-900x492.jpg 900w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Screenshot-AWS-SIEMENS-BCG-and-NVIDIA-panel.jpg 1887w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>At the AWS stage watch the panel discussion <a href=\"https:\/\/www.youtube.com\/watch?v=ETiQnE5TPsE\" target=\"_blank\" rel=\"noopener\">&#8220;Experience the power of the Industrial Metaverse with AWS, NVIDIA, Siemens, and BCG.\u201d<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"544\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Siemens-stage-1024x544.png\" alt=\"\" class=\"wp-image-1127\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Siemens-stage-1024x544.png 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Siemens-stage-600x319.png 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Siemens-stage-768x408.png 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Siemens-stage-900x478.png 900w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/11\/Siemens-stage.png 1197w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>On the Siemens stage watch the <a href=\"https:\/\/hm.virtualevent.siemens.com\/en\/#\/agenda\" target=\"_blank\" rel=\"noopener\">Industrial Metaverse presentation<\/a> with our AWS, Sony, NVIDIA, and BCG partners.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:34px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Another top draw at Hannover Messe 2024: lunch panel discussion \u201cWomen in Manufacturing\u201d hosted by AWS<\/h2>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Women in Manufacturing Panel at Hannover Messe 2024 | AWS Events\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/ciz7ajF79qY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Hosted by AWS, visit this panel of five women in leadership as they discuss breaking down barriers for women in manufacturing and inspiring tomorrow\u2019s leaders. The panel addresses the challenges facing women in the tech industry today. Brenda Discher, SVP Strategy and Marketing at Siemens Digital Industries (second from right) was part of the discussion.<\/p>\n\n\n\n<p>Watch the <a href=\"https:\/\/www.youtube.com\/watch?v=ciz7ajF79qY\" target=\"_blank\" rel=\"noopener\">video<\/a> now. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Also at the show: <br>Compose your digital transformation with Mendix<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"261\" src=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Mendix-at-HM24-1024x261.png\" alt=\"\" class=\"wp-image-938\" srcset=\"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Mendix-at-HM24-1024x261.png 1024w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Mendix-at-HM24-600x153.png 600w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Mendix-at-HM24-768x196.png 768w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Mendix-at-HM24-1536x392.png 1536w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Mendix-at-HM24-900x230.png 900w, https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/06\/Mendix-at-HM24.png 1792w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Taking place at the Radisson Blu Hotel across from the arena, visitors could take a one-hour guided tour of Mendix low-code capabilities or participate in a unique interactive event. Today, more than 50 million end-users worldwide work with over 200,000 applications built with the Mendix low-code platform. That number is expected to grow substantially over the next few years as Gen AI integration becomes an integral part of Mendix.<\/p>\n\n\n\n<p>Curious to learn more? Take the Mendix <a href=\"https:\/\/www.mendix.com\/resources\/compose-your-digital-transformation\/\" data-type=\"link\" data-id=\"https:\/\/www.mendix.com\/resources\/compose-your-digital-transformation\/\" target=\"_blank\" rel=\"noopener\">video tour<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Siemens and AWS \u2013 up close and personal at this year\u2019s show<\/h2>\n\n\n\n<p>This year\u2019s show was about how to accelerate digital transformation. Partners from a variety of industries, customers from around the world and prospects visiting for the first time had a chance to see the latest successes behind the <a href=\"https:\/\/www.sw.siemens.com\/en-US\/digital-transformation\/cloud\/siemens-aws-partnership\/\" target=\"_blank\" rel=\"noopener\">Siemens and AWS collaboration<\/a>.<\/p>\n\n\n\n<p>On display was the depth and breadth of our products, practical uses of <a href=\"https:\/\/press.siemens.com\/global\/en\/pressrelease\/siemens-and-aws-join-forces-democratize-generative-ai\" target=\"_blank\" rel=\"noopener\">GenAI<\/a> and the advantages our combined products and services bring to large organizations as well as individual users.<\/p>\n\n\n\n<p>The expanded collaboration between Siemens, one of world&#8217;s largest technology companies, and AWS, the most comprehensive and broadly adopted cloud provider, enables our customers to move to the cloud in a way that is both predictable and prudent. We offer a modern and highly scalable Software as a Service (SaaS) portfolio called <a href=\"https:\/\/www.sw.siemens.com\/en-US\/digital-transformation\/cloud\/\" target=\"_blank\" rel=\"noopener\">Siemens Xcelerator as a Service<\/a>, which delivers a variety of SaaS offerings and services with unprecedented accessibility, flexibility and scalability.<\/p>\n\n\n\n<p>No question, Siemens and AWS are at the forefront of helping organizations jumpstart their digital transformation. Once a company makes the shift, employees are not only more efficient at their jobs, but they are free to explore and ask \u201cwhat if\u201d scenarios to test the limits of their imaginations. Suddenly employees across domains and from different disciplines have the time, the tools and confidence to innovate and stay competitive \u2013 they discover that, with Siemens and AWS behind them, they can <a href=\"https:\/\/www.sw.siemens.com\/en-US\/digital-transformation\/cloud\/siemens-aws-partnership\/\" target=\"_blank\" rel=\"noopener\">create without limits<\/a>.<\/p>\n\n\n\n<p>This year\u2019s HM-24 was a huge success. Thanks for reading. Already we are looking forward to next year\u2019s show. See you there!<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s the world\u2019s premier industrial trade show. This year\u2019s Hannover Messe 2024 welcomed close to 130,000 visitors representing 150 countries&#8230;.<\/p>\n","protected":false},"author":69061,"featured_media":1015,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spanish_translation":"","french_translation":"","german_translation":"","italian_translation":"","polish_translation":"","japanese_translation":"","chinese_translation":"","footnotes":""},"categories":[22],"tags":[8,11,40,41,12,13,18,15],"industry":[66],"product":[34,35],"coauthors":[7],"class_list":["post-882","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","tag-amazon-web-services","tag-digital-transformation","tag-hannover-messe","tag-industrial-metaverse","tag-it-ot-convergence","tag-saas","tag-siemens-xcelerator","tag-xcelerator-as-a-service","industry-industrial-manufacturing","product-nx-x","product-teamcenter-x"],"featured_image_url":"https:\/\/blogs.sw.siemens.com\/wp-content\/uploads\/sites\/67\/2024\/07\/2_HMI-Siemens-booth-picture-birds-eye-view.jpg","_links":{"self":[{"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/posts\/882","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/users\/69061"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/comments?post=882"}],"version-history":[{"count":4,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/posts\/882\/revisions"}],"predecessor-version":[{"id":1303,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/posts\/882\/revisions\/1303"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/media\/1015"}],"wp:attachment":[{"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/media?parent=882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/categories?post=882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/tags?post=882"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/industry?post=882"},{"taxonomy":"product","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/product?post=882"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/blogs.sw.siemens.com\/aws\/wp-json\/wp\/v2\/coauthors?post=882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}